/* ==========================================================================
   Gen-1 Digital — main stylesheet
   ========================================================================== */
@font-face{font-family:"Gabarito";src:url("../fonts/gabarito.woff2") format("woff2-variations"),url("../fonts/gabarito.woff2") format("woff2");font-weight:400 900;font-display:swap}
@font-face{font-family:"Schibsted Grotesk";src:url("../fonts/schibsted.woff2") format("woff2-variations"),url("../fonts/schibsted.woff2") format("woff2");font-weight:400 900;font-display:swap}
@font-face{font-family:"JB Mono";src:url("../fonts/jbmono.woff2") format("woff2");font-weight:400 800;font-display:swap}

:root{
  --ink:#08090c; --ink-2:#14161d; --paper:#f2f0eb; --blue:#2e57a3; --sky:#8fb6f4; --white:#fff;
  --bg:var(--ink); --fg:#f2f1ed; --mute:rgba(242,241,237,.7); --line:rgba(255,255,255,.12); --accent:var(--sky);
  --ff:"Schibsted Grotesk",ui-sans-serif,system-ui,-apple-system,"Segoe UI",sans-serif;
  --fd:"Gabarito","Schibsted Grotesk",ui-sans-serif,system-ui,sans-serif;
  --mono:var(--ff);
  --code:"JB Mono",ui-monospace,SFMono-Regular,Menlo,monospace;
  --gutter:clamp(16px,3.2vw,48px);
  --radius:22px;
  --r-sm:12px;
  --grad:linear-gradient(100deg,#8fb6f4 0%,#e6efff 45%,#8fb6f4 70%,#5d8ee6 100%);
  --grad-blue:linear-gradient(135deg,#5b8ae0 0%,#2e57a3 55%,#1f3f7d 100%);
  --glow-o:1;
  --ease:cubic-bezier(.22,1,.36,1);
  --fs-h2:clamp(2.6rem,6.6vw,7rem);
}
body[data-theme="paper"]{--glow-o:.45;--bg:var(--paper);--fg:#0b0c10;--mute:rgba(11,12,16,.68);--line:rgba(11,12,16,.13);--accent:var(--blue)}
body[data-theme="blue"]{--glow-o:.9;--bg:var(--blue);--fg:#fff;--mute:rgba(255,255,255,.82);--line:rgba(255,255,255,.24);--accent:#fff}

*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:auto}
html.lenis,html.lenis body{height:auto}
.lenis.lenis-smooth{scroll-behavior:auto!important}
.lenis.lenis-stopped{overflow:hidden}
body{margin:0;background:var(--bg);color:var(--fg);font-family:var(--ff);font-size:clamp(16px,1.08vw,18px);line-height:1.5;font-weight:420;
  -webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;transition:background-color .8s var(--ease),color .8s var(--ease);overflow-x:hidden}
img,svg{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer;padding:0}
ul,ol{list-style:none;margin:0;padding:0}
h1,h2,h3,p{margin:0}
sup{font-size:.42em;vertical-align:top;position:relative;top:.12em;line-height:1;font-weight:800}
::selection{background:var(--sky);color:var(--ink)}
:focus-visible{outline:2px solid var(--sky);outline-offset:3px;border-radius:6px}
.sr{position:absolute!important;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.skip{position:fixed;left:12px;top:-60px;z-index:999;background:var(--fg);color:var(--bg);padding:10px 14px;border-radius:var(--r-sm)}
.skip:focus{top:12px}
.wrap{width:100%;padding-inline:var(--gutter);margin-inline:auto;max-width:1680px}
.mono{font-family:var(--ff);font-size:12px;font-weight:700;letter-spacing:.07em;text-transform:uppercase;line-height:1.4}
.mono b{display:inline-grid;place-items:center;min-width:2.3em;height:2em;padding:0 .5em;margin-right:.8em;background:var(--grad-blue);color:#fff;font:600 11px/1 var(--code);letter-spacing:0;border-radius:6px;box-shadow:inset 0 1px 0 rgba(255,255,255,.35),0 6px 16px -8px rgba(46,87,163,.9)}
body[data-theme="blue"] .mono b{background:linear-gradient(135deg,#fff,#cfe0ff);color:var(--blue)}
.dim{color:var(--mute)}
.label{margin-bottom:clamp(18px,2vw,28px);color:var(--fg);display:flex;align-items:center}
.blue{color:var(--accent)}
.h2{font-size:var(--fs-h2);line-height:.92;letter-spacing:-.045em;font-weight:800}
.h2 sup{font-size:.36em}

.h2,.hero__title,.card__no,.card__title,.stat__num,.marquee__track,.row__name,.step sup,.step h3,.contact__title,.menu__links a,.menu__wa,.loader__count,.serp__pos,.p b,.ad__head,.also__name,.also__marq span,.manifesto__text,.trust__track,.phase b,.faq summary,.sec-head__lede strong{font-family:var(--fd)}
.h2,.hero__title,.contact__title{letter-spacing:-.04em}
/* ---------- logo ---------- */
.logo{width:100%;height:auto;overflow:visible}
.logo path{fill:currentColor}

/* ---------- buttons ---------- */
.btn{--b:var(--fg);--t:var(--bg);position:relative;display:inline-flex;align-items:center;gap:.7em;padding:1em 1.45em;border-radius:12px;font-weight:800;font-size:15px;line-height:1;
  background:var(--b);color:var(--t);overflow:hidden;isolation:isolate;transition:color .45s var(--ease)}
.btn::before{content:"";position:absolute;inset:0;border-radius:inherit;background:var(--sky);transform:translateY(101%);transition:transform .55s var(--ease);z-index:-1}
.btn:hover::before{transform:translateY(0)}
.btn:hover{color:var(--ink)}
.btn .arr{font-style:normal;display:inline-block;transition:transform .5s var(--ease)}
.btn:hover .arr{transform:translate(2px,-2px) rotate(0deg)}
.btn--blue{--b:var(--blue);--t:#fff}
.btn--light{--b:#fff;--t:var(--ink)}
.btn--ghost{--b:transparent;--t:var(--fg);box-shadow:inset 0 0 0 1px var(--line)}
.btn--sm{padding:.8em 1.1em;font-size:13px}
.btn--xl{padding:1.25em 1.8em;font-size:clamp(16px,1.4vw,20px);width:100%;justify-content:space-between}
.magnetic{will-change:transform}

/* ---------- grain + cursor ---------- */
.grain{display:none;position:fixed;inset:-50%;z-index:90;pointer-events:none;opacity:0;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  animation:grain 1s steps(6) infinite}
@keyframes grain{0%{transform:translate(0,0)}20%{transform:translate(-3%,2%)}40%{transform:translate(2%,-3%)}60%{transform:translate(-2%,-1%)}80%{transform:translate(3%,3%)}100%{transform:translate(0,0)}}
.cursor{position:fixed;left:0;top:0;z-index:200;pointer-events:none;display:none;opacity:0;transition:opacity .3s}
.cursor.is-active{opacity:1}
.has-cursor .cursor{display:block}
.cursor__dot{position:fixed;width:9px;height:9px;margin:-4.5px 0 0 -4.5px;background:var(--blue);box-shadow:0 0 0 1.5px #fff;transition:transform .3s var(--ease)}
.cursor.is-hover .cursor__dot{transform:scale(1.7)}
.cursor__ring{position:fixed;margin:16px 0 0 16px;padding:7px 10px;background:var(--blue);color:#fff;border-radius:2px;opacity:0;transform:translateY(4px);transition:opacity .25s,transform .35s var(--ease)}
.cursor__label{font:800 11px/1 var(--ff);text-transform:uppercase;letter-spacing:.06em;color:#fff}
.cursor.is-label .cursor__ring{opacity:1;transform:none}
.cursor.is-label .cursor__dot{transform:scale(.6)}
.has-cursor, .has-cursor a, .has-cursor button{cursor:none}
.has-cursor input{cursor:text}

/* ---------- loader ---------- */
.loader{position:fixed;inset:0;z-index:300;display:grid;place-items:center;background:var(--ink);color:#fff}
.no-js .loader{display:none}
.is-loaded .loader{visibility:hidden;pointer-events:none}
.loader{touch-action:none;overscroll-behavior:contain}
.loader__mark{width:min(44vw,360px);color:var(--blue)}
.loader__mark path{fill:transparent;stroke:var(--sky);stroke-width:3}
.loader__meta{position:absolute;left:var(--gutter);right:var(--gutter);bottom:var(--gutter);display:flex;justify-content:space-between;align-items:flex-end;font-family:var(--mono);font-size:12px;text-transform:uppercase;color:rgba(255,255,255,.6)}
.loader__count{font-family:var(--ff);font-size:clamp(56px,10vw,150px);line-height:.8;font-weight:800;letter-spacing:-.04em;color:#fff}
.loader__panel{position:absolute;inset:0;transform:translateY(100%)}
.loader__panel--a{background:var(--blue)}
.loader__panel--b{background:var(--ink)}

/* ---------- nav ---------- */
.nav{position:fixed;inset:0 0 auto 0;z-index:120;display:grid;grid-template-columns:auto 1fr auto auto;align-items:center;gap:24px;padding:18px var(--gutter);
  color:var(--fg);transition:transform .7s var(--ease),color .8s var(--ease)}
.nav.is-hidden{transform:translateY(-110%)}
.menu-open .nav{transform:none;color:#fff}
.nav__logo{width:74px;display:block}
.nav__status{display:flex;align-items:center;gap:10px;font-size:13px;font-weight:600;justify-self:center}
.nav__clock{display:flex;gap:10px;opacity:.75}
.nav__actions{display:flex;align-items:center;gap:10px;justify-self:end;grid-column:-2}
.nav::after{content:"";position:absolute;inset:0;z-index:-1;background:color-mix(in srgb,var(--bg) 82%,transparent);-webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px);opacity:0;transition:opacity .5s var(--ease),background-color .8s var(--ease)}
.nav.is-solid::after{opacity:1}
.menu-open .nav::after{opacity:0}
.nav .btn--light{--b:var(--fg);--t:var(--bg);transition:color .45s var(--ease),background-color .8s var(--ease)}
.menu-open .nav .btn--light{--b:#fff;--t:var(--blue)}
.dot{width:7px;height:7px;background:#3ccf6e;display:inline-block}
@keyframes pulse{70%{box-shadow:0 0 0 10px rgba(74,222,128,0)}100%{box-shadow:0 0 0 0 rgba(74,222,128,0)}}
.burger{display:flex;align-items:center;gap:12px;padding:10px 14px;border-radius:10px;box-shadow:inset 0 0 0 1px var(--line);font-size:13px}
.menu-open .burger{box-shadow:inset 0 0 0 1px rgba(255,255,255,.4)}
.burger__lines{display:grid;gap:5px;width:18px}
.burger__lines i{height:1.5px;background:currentColor;transition:transform .5s var(--ease)}
.menu-open .burger__lines i:first-child{transform:translateY(3.25px) rotate(45deg)}
.menu-open .burger__lines i:last-child{transform:translateY(-3.25px) rotate(-45deg)}
.nav__progress{position:absolute;left:0;right:0;bottom:0;height:1px;background:var(--line)}
.nav__progress i{display:block;height:100%;background:var(--fg);transform-origin:0 50%;transform:scaleX(0)}

/* ---------- menu ---------- */
.menu{position:fixed;inset:0;z-index:110;background:var(--blue);color:#fff;clip-path:inset(0 0 100% 0);transition:clip-path .8s var(--ease),visibility 0s .8s;visibility:hidden}
.menu-open .menu{clip-path:inset(0 0 0 0);visibility:visible;transition:clip-path .8s var(--ease),visibility 0s}
.menu__inner{height:100%;display:grid;grid-template-columns:1.4fr 1fr;gap:40px;align-items:end;padding:120px var(--gutter) var(--gutter)}
.menu__links a{display:flex;align-items:flex-start;gap:14px;font-size:clamp(2.6rem,7.4vh,6.2rem);line-height:1;font-weight:800;letter-spacing:-.04em;padding:.06em 0;overflow:hidden}
.menu__links a span{display:inline-block;transform:translateY(110%);transition:transform .8s var(--ease),color .3s}
.menu__links a sup{font-size:13px;font-family:var(--ff);font-weight:800;top:.7em;opacity:.7}
.menu-open .menu__links a span{transform:none}
.menu-open .menu__links li:nth-child(2) span{transition-delay:.05s}.menu-open .menu__links li:nth-child(3) span{transition-delay:.1s}
.menu-open .menu__links li:nth-child(4) span{transition-delay:.15s}.menu-open .menu__links li:nth-child(5) span{transition-delay:.2s}.menu-open .menu__links li:nth-child(6) span{transition-delay:.25s}
.menu__links a:hover span{color:var(--ink)}
.menu__side{display:grid;gap:22px;max-width:380px}
.menu__side .dim{color:rgba(255,255,255,.7)}
.menu__wa{font-size:clamp(1.8rem,3vw,2.6rem);font-weight:800;line-height:1.05;letter-spacing:-.03em}
.menu__wa span{font-size:.55em;font-weight:400;opacity:.8}

/* ---------- WhatsApp tab ---------- */
.wa-badge{position:fixed;right:var(--gutter);bottom:var(--gutter);z-index:100;opacity:0;transform:translateY(20px);pointer-events:none;transition:opacity .5s var(--ease),transform .6s var(--ease)}
.wa-badge.is-on{opacity:1;transform:none;pointer-events:auto}
.wa-badge__ring{display:none}
.wa-badge__core{display:flex;align-items:center;gap:10px;height:50px;padding:0 18px 0 14px;border-radius:10px;background:#1fae55;color:#fff;box-shadow:0 14px 30px -14px rgba(0,0,0,.6);transition:background .3s}
.wa-badge__core::after{content:"WhatsApp us";font:800 13px/1 var(--ff);letter-spacing:.05em;text-transform:uppercase}
.wa-badge__core svg{width:22px;height:22px}
.wa-badge:hover .wa-badge__core{background:#178f45}

/* ==========================================================================
   HERO
   ========================================================================== */
.hero{position:relative}
.hero__pin{position:relative;height:100vh;height:100svh;min-height:600px;overflow:hidden;display:flex;flex-direction:column}
.hero__top{display:flex;justify-content:space-between;gap:20px;padding-top:96px}
.hero__copy{position:relative;z-index:3;display:grid;grid-template-columns:1fr minmax(260px,400px);align-items:end;gap:clamp(24px,4vw,64px);margin-top:clamp(18px,4vh,48px)}
.hero__title{font-size:clamp(3rem,8.4vw,9.2rem);line-height:.88;font-weight:800}
.hero__title .line{display:block;overflow:hidden;padding-bottom:.06em}
.line--rot{display:flex!important;align-items:flex-start}
.rotator{position:relative;display:inline-block;height:1.04em;line-height:1.04;overflow:hidden;color:var(--sky);transition:width .7s var(--ease);vertical-align:top}
.rotator span{position:absolute;left:0;top:0;white-space:nowrap;line-height:1.04}
.no-js .rotator span{display:none}
.no-js .rotator span:last-child{display:inline;position:relative}
.hero__sup{font-size:.34em;color:var(--sky);margin-left:.08em;top:.05em}
.hero__aside{display:grid;gap:22px;padding-bottom:.6em}
.hero__lede{color:var(--fg);opacity:.82;font-size:clamp(15px,1.12vw,18px);max-width:40ch}
.hero__ctas{display:flex;flex-wrap:wrap;gap:10px}
.hero__mark{--mw:min(92vw,112svh);position:absolute;left:0;right:0;margin-inline:auto;bottom:calc(var(--mw) * -.116);width:var(--mw);z-index:1;pointer-events:none}
.hero__mark-inner{position:relative}
.hero__mark .logo--hero-outline path{fill:#151924;stroke:none}
.hero__mark .logo--hero-fill.no-mask{-webkit-mask-image:none;mask-image:none}
.hero__mark .logo--hero-fill{position:absolute;inset:0;color:var(--blue);
  --mx:70%;--my:40%;--r:15vw;
  -webkit-mask-image:radial-gradient(circle var(--r) at var(--mx) var(--my),#000 0%,#000 55%,transparent 100%);
          mask-image:radial-gradient(circle var(--r) at var(--mx) var(--my),#000 0%,#000 55%,transparent 100%)}
.hero__flood{position:absolute;inset:0;background:var(--blue);opacity:0;z-index:4;pointer-events:none}
.hero__scroll{position:absolute;left:var(--gutter);bottom:var(--gutter);z-index:3}

/* ==========================================================================
   MANIFESTO
   ========================================================================== */
.manifesto{padding:clamp(40px,6vh,80px) 0 clamp(80px,14vh,180px)}
.manifesto__text{font-size:clamp(1.9rem,4.2vw,4.4rem);line-height:1.04;letter-spacing:-.035em;font-weight:800;max-width:22ch;max-width:min(26ch,100%)}
.reveal-words .w{opacity:.22;transition:opacity .2s}
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin-top:clamp(60px,10vh,120px);border-top:1px solid var(--line)}
.stat{padding:28px 24px 0 0;display:grid;gap:12px;align-content:start;border-right:1px solid var(--line);padding-left:0}
.stat+.stat{padding-left:24px}
.stat:last-child{border-right:0}
.stat__num{font-size:clamp(2.8rem,5.4vw,5.6rem);line-height:.9;letter-spacing:-.05em;font-weight:800;display:flex;align-items:baseline;gap:.2em}
.stat__num em{font-style:normal;font-size:.3em;letter-spacing:.02em;font-weight:700;text-transform:uppercase;font-family:var(--ff)}
.stat__txt{color:var(--mute);max-width:26ch;font-size:15px}

/* ==========================================================================
   MARQUEE
   ========================================================================== */
.marquee-sec{padding:clamp(40px,7vh,90px) 0;overflow:hidden}
.marquee{overflow:hidden;white-space:nowrap;user-select:none}
.marquee__track{display:inline-flex;align-items:flex-start;gap:.35em;padding-right:.35em;font-size:clamp(3rem,9vw,9.4rem);line-height:1.02;font-weight:800;letter-spacing:-.05em;will-change:transform}
.marquee__track sup{color:var(--sky);font-size:.3em;top:.2em}
.marquee--outline .marquee__track{color:rgba(255,255,255,.14)}
.marquee--outline .marquee__track sup{color:var(--blue)}

/* ==========================================================================
   SECTION HEADS
   ========================================================================== */
.sec-head{padding-top:clamp(90px,14vh,170px);padding-bottom:clamp(40px,7vh,80px);display:grid;gap:24px}
.sec-head__lede{max-width:46ch;color:var(--mute);font-size:clamp(16px,1.2vw,19px)}
.sec-head--row{grid-template-columns:1fr auto;align-items:end}
.split-lines .ln{display:block;overflow:hidden;padding-bottom:.04em}
.split-lines .ln>span{display:inline-block}

/* ==========================================================================
   SERVICES — stacked cards
   ========================================================================== */
.stack{display:grid;gap:24px;padding-bottom:clamp(40px,8vh,100px)}
.card{--cb:var(--paper);--cf:#0b0c10;--cm:rgba(11,12,16,.6);--cl:rgba(11,12,16,.14);
  position:relative;display:grid;grid-template-columns:1.1fr 1fr;gap:clamp(24px,3vw,56px);padding:clamp(24px,3.2vw,52px);
  background:var(--cb);color:var(--cf);border-radius:var(--radius);min-height:min(76vh,700px);transform-origin:50% 0;overflow:hidden;will-change:transform;backface-visibility:hidden;-webkit-backface-visibility:hidden;isolation:isolate}
.card__shade{position:absolute;inset:0;background:#05060a;opacity:0;pointer-events:none;border-radius:inherit;z-index:6}
.card--sky{--cb:var(--sky);--cf:#071022;--cm:rgba(7,16,34,.66);--cl:rgba(7,16,34,.16)}
.card--blue{--cb:var(--blue);--cf:#fff;--cm:rgba(255,255,255,.74);--cl:rgba(255,255,255,.22)}
.card--ink{--cb:var(--ink-2);--cf:#f2f1ed;--cm:rgba(242,241,237,.6);--cl:rgba(255,255,255,.12);box-shadow:inset 0 0 0 1px rgba(255,255,255,.08)}
.card__body{display:flex;flex-direction:column;gap:20px;min-width:0}
.card__head{display:flex;justify-content:space-between;align-items:center;color:var(--cm)}
.card__no{font-size:clamp(3rem,5vw,5rem);line-height:.8;font-weight:800;letter-spacing:-.05em;color:var(--cf)}
.card__title{font-size:clamp(2rem,3.6vw,3.6rem);line-height:.96;letter-spacing:-.04em;font-weight:800;margin-top:auto}
.card__desc{color:var(--cm);max-width:48ch}
.chips{display:flex;flex-wrap:wrap;gap:8px}
.chips li{font-size:13px;padding:.5em .9em;border-radius:10px;box-shadow:inset 0 0 0 1px var(--cl);white-space:nowrap}
.card__proof{display:flex;gap:10px;padding-top:18px;border-top:1px solid var(--cl);font-size:14px;color:var(--cm)}
.card__proof sup{font-size:12px;top:0;width:20px;height:20px;flex:0 0 20px;border-radius:2px;display:grid;place-items:center;background:var(--cf);color:var(--cb)}
.card__viz{position:relative;border-radius:4px;overflow:hidden;min-height:300px;display:grid;place-items:center;background:color-mix(in srgb,var(--cf) 6%,transparent)}

/* viz: build */
.browser{width:84%;border-radius:var(--r-sm);background:#fff;box-shadow:0 30px 60px -30px rgba(0,0,0,.45);overflow:hidden;color:#111}
.browser__bar{display:flex;align-items:center;gap:6px;padding:10px 12px;background:#eceae5;font-size:11px}
.browser__bar>i{width:9px;height:9px;border-radius:2px;background:#d0cdc6}
.browser__url{margin-left:8px;padding:3px 10px;background:#fff;border-radius:6px;color:#666;font-family:var(--mono);font-size:10px}
.browser__tabs{margin-left:auto;display:flex;gap:4px}
.browser__tabs b{font-weight:800;font-size:10px;padding:3px 8px;border-radius:6px;color:#666;animation:tab 6s infinite}
.browser__tabs b:last-child{animation-delay:3s}
@keyframes tab{0%,45%{background:#111;color:#fff}50%,100%{background:transparent;color:#666}}
.browser__page{padding:14px;display:grid;gap:10px}
.vb{background:#eef0f4;border-radius:8px;animation:build 6s var(--ease) infinite both}
.vb-nav{height:14px;width:100%;animation-delay:.1s}
.vb-hero{height:110px;background:linear-gradient(120deg,#2e57a3,#8fb6f4);display:flex;flex-direction:column;justify-content:center;gap:8px;padding:16px;animation-delay:.35s}
.vb-hero span{height:9px;width:55%;background:rgba(255,255,255,.85);border-radius:4px}
.vb-hero span:nth-child(2){width:35%;opacity:.6}
.vb-hero .vb-btn{width:64px;height:18px;border-radius:3px;background:#fff}
.vb-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:8px}
.vb-p{aspect-ratio:3/4}
.vb-p:nth-child(1){animation-delay:.6s}.vb-p:nth-child(2){animation-delay:.72s}.vb-p:nth-child(3){animation-delay:.84s}.vb-p:nth-child(4){animation-delay:.96s}
@keyframes build{0%{opacity:0;transform:translateY(14px) scale(.97)}12%,88%{opacity:1;transform:none}100%{opacity:0;transform:translateY(-6px)}}
.viz-pill{position:absolute;right:7%;bottom:10%;padding:10px 14px;border-radius:var(--r-sm);background:var(--ink);color:#fff;font-size:12px;font-family:var(--mono);box-shadow:0 20px 40px -20px rgba(0,0,0,.6);animation:float 5s ease-in-out infinite}
.viz-pill b{color:#4ade80;font-weight:800;margin-left:6px}
@keyframes float{50%{transform:translateY(-8px)}}

/* viz: serp mini */
.serp-mini{width:84%;background:#fff;color:#111;border-radius:var(--r-sm);padding:16px;box-shadow:0 30px 60px -30px rgba(0,0,0,.4);display:grid;gap:12px}
.serp-mini__q{display:flex;align-items:center;gap:10px;padding:9px 12px;border-radius:10px;box-shadow:inset 0 0 0 1px #e3e3e3;font-size:13px;color:#444}
.serp-mini__q .g{font-weight:700;color:#2e57a3}
.serp-mini__ai{position:relative;padding:12px;border-radius:var(--r-sm);background:#eef3fd;display:grid;gap:6px;font-size:12px;animation:aiIn 6s var(--ease) infinite}
.serp-mini__ai i{height:6px;border-radius:3px;background:#c8d6f3;width:90%}
.serp-mini__ai i+i{width:70%}
.serp-mini__ai .cite{font-family:var(--mono);font-size:10px;color:var(--blue)}
@keyframes aiIn{0%,55%{opacity:0;transform:translateY(-6px)}65%,100%{opacity:1;transform:none}}
.serp-mini__list{position:relative;height:184px}
.serp-mini__list li{position:absolute;left:0;right:0;height:42px;display:flex;align-items:center;gap:12px;padding:0 10px;border-radius:var(--r-sm);font-size:12px}
.serp-mini__list li b{font-weight:800;display:block}
.serp-mini__list li span i{display:block;height:5px;width:120px;border-radius:3px;background:#e7e7e7;margin-top:5px}
.serp-mini__list .rk{font-family:var(--mono);color:#999;width:14px}
.serp-mini__list li:nth-child(2){top:0;animation:down 6s var(--ease) infinite}
.serp-mini__list li:nth-child(3){top:46px;animation:down 6s var(--ease) infinite}
.serp-mini__list li:nth-child(4){top:92px;animation:down 6s var(--ease) infinite}
.serp-mini__list li.you{top:138px;background:#2e57a3;color:#fff;z-index:2;animation:up 6s var(--ease) infinite}
.serp-mini__list li.you span i{background:rgba(255,255,255,.4)}
.serp-mini__list li.you .rk{color:#fff}
@keyframes up{0%,15%{transform:none}50%,100%{transform:translateY(-138px)}}
@keyframes down{0%,15%{transform:none}50%,100%{transform:translateY(46px)}}

/* viz: ads */
.viz-ads{padding:24px}
.ads-chart{position:relative;width:88%;height:68%;min-height:220px;background:rgba(255,255,255,.08);border-radius:var(--r-sm);padding:16px 18px;box-shadow:inset 0 0 0 1px rgba(255,255,255,.18)}
.ads-chart__head{display:flex;justify-content:space-between;font-size:12px;font-family:var(--mono);text-transform:uppercase;opacity:.85}
.ads-chart__head .tag{background:#4ade80;color:#06210f;padding:2px 8px;border-radius:3px;font-size:10px}
.ads-chart__bars{position:absolute;left:18px;right:18px;bottom:18px;top:52px;display:flex;align-items:flex-end;gap:8px}
.ads-chart__bars i{flex:1;height:var(--h);background:rgba(255,255,255,.28);border-radius:2px 2px 0 0;transform-origin:bottom;animation:bar 5s var(--ease) infinite}
.ads-chart__bars i:nth-child(n+7){background:#fff}
.ads-chart__bars i:nth-child(2){animation-delay:.06s}.ads-chart__bars i:nth-child(3){animation-delay:.12s}.ads-chart__bars i:nth-child(4){animation-delay:.18s}.ads-chart__bars i:nth-child(5){animation-delay:.24s}.ads-chart__bars i:nth-child(6){animation-delay:.3s}.ads-chart__bars i:nth-child(7){animation-delay:.36s}.ads-chart__bars i:nth-child(8){animation-delay:.42s}.ads-chart__bars i:nth-child(9){animation-delay:.48s}
@keyframes bar{0%{transform:scaleY(0)}25%,85%{transform:scaleY(1)}100%{transform:scaleY(0)}}
.ads-chart__line{position:absolute;left:18px;right:18px;bottom:18px;top:52px;width:calc(100% - 36px);height:calc(100% - 70px);overflow:visible}
.ads-chart__line path{fill:none;stroke:var(--sky);stroke-width:3;stroke-dasharray:420;stroke-dashoffset:420;animation:dash 5s var(--ease) infinite;vector-effect:non-scaling-stroke}
@keyframes dash{0%{stroke-dashoffset:420}40%,85%{stroke-dashoffset:0}100%{stroke-dashoffset:-420}}
.ad-card{position:absolute;left:6%;bottom:8%;display:flex;gap:10px;align-items:center;padding:10px;width:190px;background:#fff;color:#111;border-radius:var(--r-sm);box-shadow:0 20px 40px -20px rgba(0,0,0,.5);font-size:11px;animation:float 6s ease-in-out infinite}
.ad-card__img{width:44px;height:44px;border-radius:8px;background:linear-gradient(135deg,#e9dcc7,#c8742c)}
.ad-card b{font-weight:800;color:#666}
.ad-card i{display:block;height:5px;border-radius:3px;background:#e5e5e5;width:110px;margin-top:6px}
.ad-card i+i{width:80px}

/* viz: creatives */
.frames{display:flex;align-items:flex-end;gap:14px;padding:24px}
.frame{position:relative;background:linear-gradient(160deg,#e9dcc7,#d8c3a3);border-radius:var(--r-sm);display:grid;place-items:center;overflow:hidden;box-shadow:0 30px 50px -30px rgba(0,0,0,.8);animation:hue 9s ease-in-out infinite}
.frame span{position:absolute;left:8px;top:8px;font:600 10px var(--mono);color:rgba(0,0,0,.55)}
.f1{width:150px;aspect-ratio:1}.f2{width:136px;aspect-ratio:4/5;animation-delay:-3s}.f3{width:110px;aspect-ratio:9/16;animation-delay:-6s}
.frame::after{content:"";position:absolute;inset:8px;border:1px dashed rgba(0,0,0,.25);border-radius:6px}
.bottle{width:34%;aspect-ratio:2/3;border-radius:4px;background:linear-gradient(90deg,#7a3f12,#d48a3c 55%,#6d360f);position:relative;margin-top:22%}
.bottle::before{content:"";position:absolute;left:30%;right:30%;top:-16%;height:16%;background:#1a1a1a;border-radius:2px}
.bottle::after{content:"";position:absolute;left:18%;right:18%;top:32%;height:34%;background:#f6efe4;border-radius:2px}
@keyframes hue{0%,100%{background:linear-gradient(160deg,#e9dcc7,#d8c3a3)}33%{background:linear-gradient(160deg,#cfdac7,#a9b99d)}66%{background:linear-gradient(160deg,#c9dafa,#8fb6f4)}}

/* viz: code */
.term{width:88%;background:#0d0f14;color:#d6dae3;border-radius:var(--r-sm);overflow:hidden;box-shadow:0 30px 60px -30px rgba(0,0,0,.6)}
.term__bar{display:flex;gap:6px;align-items:center;padding:10px 12px;background:#171a21}
.term__bar i{width:9px;height:9px;border-radius:2px;background:#3a3f4b}
.term__bar span{margin-left:10px;font:11px var(--code);color:#8a93a6}
.term__code{margin:0;padding:18px;font:13px/1.65 var(--code);white-space:pre-wrap}
.t-k{color:#8fb6f4}.t-f{color:#f2c879}.t-s{color:#9be29b}.t-n{color:#f59f7a}.t-c{color:#6b7385}
.caret{display:inline-block;width:8px;height:15px;background:#8fb6f4;vertical-align:middle;animation:blink 1s steps(1) infinite}
@keyframes blink{50%{opacity:0}}

/* also list */
.also{padding-bottom:clamp(80px,12vh,150px)}
.also__list{border-top:1px solid var(--line)}
.also__list li{position:relative;display:flex;align-items:center;justify-content:space-between;gap:20px;padding:clamp(18px,2.4vw,30px) 0;border-bottom:1px solid var(--line);overflow:hidden}
.also__name{font-size:clamp(1.5rem,3.2vw,3rem);letter-spacing:-.035em;font-weight:800;line-height:1;transition:transform .6s var(--ease),opacity .4s;position:relative;z-index:2}
.also__marq{position:absolute;inset:0;display:flex;align-items:center;background:var(--sky);color:var(--ink);transform:translateY(101%);transition:transform .6s var(--ease);z-index:3;overflow:hidden}
.also__marq span{white-space:nowrap;font-size:clamp(1.5rem,3.2vw,3rem);letter-spacing:-.035em;font-weight:800;animation:marq 12s linear infinite;padding-left:2vw}
.also__list li.is-in .also__marq{transform:none}
@keyframes marq{to{transform:translateX(-50%)}}

/* ==========================================================================
   SEO CLIMB
   ========================================================================== */
.climb__pin{min-height:100vh;min-height:100svh;display:grid;grid-template-columns:1fr 1.05fr;gap:clamp(30px,5vw,90px);align-items:center;padding-top:110px;padding-bottom:60px}
.climb__left .h2{margin-bottom:clamp(28px,5vh,56px)}
.phases{display:grid;gap:0;border-top:1px solid var(--line)}
.phase{display:grid;grid-template-columns:44px 1fr;gap:12px;padding:16px 0;border-bottom:1px solid var(--line);opacity:.35;transition:opacity .5s var(--ease)}
.phase b{font-weight:800;font-size:clamp(1.15rem,1.6vw,1.5rem);letter-spacing:-.02em}
.phase p{color:var(--mute);font-size:15px;margin-top:4px;max-height:0;overflow:hidden;transition:max-height .6s var(--ease)}
.phase.is-on{opacity:1}
.phase.is-on p{max-height:80px}
.phase .mono{padding-top:6px}
.serp{position:relative;background:#fff;color:#16181d;border-radius:var(--radius);padding:clamp(16px,2vw,26px);box-shadow:0 50px 90px -50px rgba(11,12,16,.45),0 0 0 1px rgba(11,12,16,.06)}
.serp__bar{display:flex;align-items:center;gap:12px;padding:12px 18px;border-radius:10px;box-shadow:inset 0 0 0 1px #e1e3e8;font-size:15px}
.serp__g{font-weight:700;font-size:20px;color:var(--blue)}
.serp__q{flex:1;color:#333}
.serp__icon{color:#888}
.serp__ai{margin:14px 0 6px;padding:14px 16px;border-radius:var(--r-sm);background:#eef3fd;font-size:14px;opacity:0;transform:translateY(-8px);height:0;padding-block:0;overflow:hidden;transition:all .6s var(--ease)}
.serp__ai.is-on{opacity:1;transform:none;height:auto;padding-block:14px}
.serp__ai-tag{font-family:var(--mono);font-size:11px;text-transform:uppercase;color:var(--blue);display:block;margin-bottom:4px}
.serp__list{position:relative;margin-top:12px;height:calc(9 * 50px)}
.serp__list li{position:absolute;left:0;right:0;top:0;height:46px;display:flex;align-items:center;gap:14px;padding:0 14px;border-radius:var(--r-sm);font-size:14px;transition:transform .7s var(--ease),background .4s,color .4s}
.serp__list li .r{font-family:var(--mono);font-size:12px;color:#9aa0ab;width:18px}
.serp__list li .u{font-weight:800}
.serp__list li .d{flex:1;height:6px;border-radius:3px;background:#eceef2;max-width:220px}
.serp__list li.you{background:var(--blue);color:#fff;z-index:2;box-shadow:0 18px 30px -18px rgba(46,87,163,.9)}
.serp__list li.you .r{color:#fff}
.serp__list li.you .d{background:rgba(255,255,255,.35)}
.serp__rank{position:absolute;right:-14px;top:-30px;background:var(--ink);color:#fff;border-radius:var(--r-sm);padding:12px 18px 10px;display:grid;justify-items:end;box-shadow:0 20px 40px -20px rgba(0,0,0,.6)}
.serp__rank .dim{color:rgba(255,255,255,.6)}
.serp__pos{font-size:clamp(3rem,5vw,4.6rem);line-height:.9;font-weight:800;letter-spacing:-.05em}
.serp__pos::before{content:"#"}
.climb__note{margin-top:18px;max-width:52ch;text-transform:none;letter-spacing:0;font-size:13px}

/* ==========================================================================
   CREATIVE LAB
   ========================================================================== */
.lab{padding-bottom:clamp(90px,14vh,170px)}
.lab__ui{display:grid;grid-template-columns:minmax(260px,360px) 1fr;gap:clamp(24px,4vw,64px);align-items:center}
.lab__controls{display:grid;gap:28px}
.ctrl .mono{margin-bottom:12px}
.seg{display:flex;flex-wrap:wrap;gap:8px}
.seg button{display:grid;gap:2px;padding:12px 14px;border-radius:10px;box-shadow:inset 0 0 0 1px var(--line);font-weight:800;font-size:16px;text-align:left;transition:background .3s,color .3s,box-shadow .3s}
.seg button small{font:700 10px var(--mono);text-transform:uppercase;opacity:.6}
.seg button.on{background:var(--fg);color:var(--bg)}
.seg--sw button{width:44px;height:44px;padding:0;border-radius:2px;background:var(--sw);box-shadow:inset 0 0 0 1px rgba(255,255,255,.2)}
.seg--sw button.on{background:var(--sw);box-shadow:0 0 0 2px var(--bg),0 0 0 4px var(--fg)}
.lab__input{width:100%;padding:14px 16px;border-radius:10px;border:0;background:rgba(255,255,255,.06);box-shadow:inset 0 0 0 1px var(--line);color:var(--fg);font:600 17px var(--ff)}
.lab__input:focus{outline:none;box-shadow:inset 0 0 0 1px var(--sky)}
.lab__note{text-transform:none;letter-spacing:0;font-size:12px}
.lab__stage{height:min(640px,74vh);display:grid;place-items:center;border-radius:var(--radius);background:repeating-linear-gradient(0deg,transparent 0 39px,rgba(255,255,255,.04) 39px 40px),repeating-linear-gradient(90deg,transparent 0 39px,rgba(255,255,255,.04) 39px 40px);box-shadow:inset 0 0 0 1px var(--line);padding:clamp(16px,3vw,40px);overflow:hidden}
.ad{--a-bg:#e9dcc7;--a-bg2:#d6bf9c;--a-fg:#1d1712;--a-sun:#f6ead6;
  position:relative;height:100%;max-height:100%;aspect-ratio:1/1;max-width:100%;border-radius:var(--r-sm);overflow:hidden;color:var(--a-fg);
  display:grid;box-shadow:0 50px 100px -40px rgba(0,0,0,.7);container-type:size}
.ad[data-format="pt"]{aspect-ratio:4/5}
.ad[data-format="st"]{aspect-ratio:9/16}
.ad[data-format="ls"]{aspect-ratio:1.91/1;height:auto;width:100%}
.ad[data-mood="sage"]{--a-bg:#c9d4c0;--a-bg2:#9fb093;--a-fg:#17210f;--a-sun:#eef2e6}
.ad[data-mood="sky"]{--a-bg:#c7dafb;--a-bg2:#8fb6f4;--a-fg:#0b1b3a;--a-sun:#f1f6ff}
.ad[data-mood="night"]{--a-bg:#1b1e27;--a-bg2:#0b0c10;--a-fg:#f5ead9;--a-sun:#2e57a3}
.ad__bg{position:absolute;inset:0;background:linear-gradient(170deg,var(--a-bg),var(--a-bg2))}
.ad__scene{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 62%;opacity:0;transition:opacity .7s var(--ease)}
.ad[data-mood="sand"] .ad__scene[data-m="sand"],.ad[data-mood="sage"] .ad__scene[data-m="sage"],.ad[data-mood="sky"] .ad__scene[data-m="sky"],.ad[data-mood="night"] .ad__scene[data-m="night"]{opacity:1}
.ad__bg::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,color-mix(in srgb,var(--a-bg) 70%,transparent) 0%,transparent 45%)}
.ad[data-format="ls"] .ad__bg::after{background:linear-gradient(90deg,color-mix(in srgb,var(--a-bg) 75%,transparent) 0%,transparent 55%)}
.ad[data-mood="night"] .ad__bg::after{--a-bg:#0b0c10}
.ad__product{position:absolute;left:50%;bottom:19%;height:58%;transform:translateX(-50%);display:flex;justify-content:center;align-items:flex-end;transition:filter .6s}
.ad__product picture{height:100%;display:block}
.ad__img{height:100%;width:auto;max-width:none;position:relative;z-index:1;display:block}
.ad[data-mood="night"] .ad__product{filter:brightness(.82) saturate(1.05)}
.ad__shadow{position:absolute;bottom:-2.2%;left:50%;width:150%;height:6%;transform:translateX(-50%);border-radius:50%;background:radial-gradient(closest-side,rgba(0,0,0,.42),transparent);filter:blur(1px)}
.ad[data-mood="night"] .ad__shadow{background:radial-gradient(closest-side,rgba(0,0,0,.8),transparent)}
.ad__copy{position:absolute;left:7cqmin;top:7cqmin;right:7cqmin;display:grid;gap:1.4cqmin}
.ad__brand{font:600 2.6cqmin var(--mono);text-transform:uppercase;letter-spacing:.1em;opacity:.7}
.ad__head{font-size:7.6cqmin;line-height:.95;font-weight:800;letter-spacing:-.04em;max-width:12ch}
.ad__cta{justify-self:start;margin-top:1cqmin;font-size:2.8cqmin;font-weight:800;padding:1.4cqmin 2.6cqmin;border-radius:10px;background:var(--a-fg);color:var(--a-bg)}
.ad__ratio{position:absolute;right:3cqmin;bottom:3cqmin;font-size:2.2cqmin;opacity:.55}
/* layout per format (product sits on the scene's surface line) */
.ad[data-format="pt"] .ad__product{height:56%;bottom:19%}
.ad[data-format="st"] .ad__product{height:44%;bottom:20%}
.ad[data-format="st"] .ad__head{font-size:10cqmin}
.ad[data-format="st"] .ad__copy{top:9cqmin}
.ad[data-format="ls"] .ad__copy{top:50%;transform:translateY(-50%);right:auto;width:48%;left:6cqmin}
.ad[data-format="ls"] .ad__product{left:72%;height:72%;bottom:13%}
.ad[data-format="ls"] .ad__scene{object-position:50% 62%}
.ad[data-format="ls"] .ad__head{font-size:11cqmin}
.ad[data-format="ls"] .ad__brand{font-size:3.4cqmin}
.ad[data-format="ls"] .ad__cta{font-size:4cqmin}
.ad[data-format="st"] .ad__bg::after{background:linear-gradient(180deg,color-mix(in srgb,var(--a-bg) 75%,transparent) 0%,transparent 40%)}
.reeds line{transform-origin:100px 150px;animation:sway 6s ease-in-out infinite}
.reeds line:nth-child(2n){animation-delay:-2s}
@keyframes sway{50%{transform:rotate(1.4deg)}}

/* ==========================================================================
   WORK
   ========================================================================== */
.work{position:relative;padding-bottom:clamp(80px,12vh,150px)}
.work__list{border-top:1px solid var(--line)}
.row{position:relative;display:grid;grid-template-columns:56px 1.7fr 1.1fr .9fr 32px;align-items:center;gap:20px;padding:clamp(18px,2.2vw,30px) 0;border-bottom:1px solid var(--line);isolation:isolate;cursor:pointer}
.row::before{content:"";position:absolute;inset:0 calc(-1 * var(--gutter));background:var(--ink);transform:scaleY(0);transform-origin:50% 100%;transition:transform .5s var(--ease);z-index:-1}
.row:hover::before{transform:scaleY(1);transform-origin:50% 0}
.row>*{transition:color .4s,transform .5s var(--ease)}
.row:hover>*{color:#f2f1ed}
.row:hover .row__name{transform:translateX(12px)}
.row__name{font-size:clamp(1.5rem,2.7vw,2.8rem);line-height:1;letter-spacing:-.045em;font-weight:800}
.row__what{color:var(--mute)}
.row__res{font-size:15px}
.row__arr{font-size:22px;justify-self:end;transition:transform .5s var(--ease)}
.row:hover .row__arr{transform:rotate(45deg)}
.row:hover .row__what{color:rgba(242,241,237,.6)}
.poster{position:fixed;left:0;top:0;z-index:60;width:clamp(240px,22vw,360px);aspect-ratio:4/5;pointer-events:none;border-radius:18px;overflow:hidden;opacity:0;transform:scale(.6);transition:opacity .35s,transform .5s var(--ease);box-shadow:0 40px 80px -30px rgba(0,0,0,.6)}
.poster.is-on{opacity:1;transform:scale(1)}
.poster__inner{position:absolute;inset:0;transition:transform .65s var(--ease)}
.p{position:relative;height:100%;padding-left:34px!important;background:linear-gradient(90deg,var(--c2) 0 12px,var(--c1) 12px);color:var(--t);padding:22px;display:flex;flex-direction:column;justify-content:space-between;overflow:hidden}
.p b sup{font-size:.4em}
.p b{font-size:clamp(2.6rem,4vw,4rem);line-height:.86;letter-spacing:-.05em;font-weight:800}
.p span{position:absolute;right:18px;top:18px;font:600 13px var(--mono);opacity:.8}
.p small{font:12px var(--mono);text-transform:uppercase;opacity:.75}
.trust{padding-top:clamp(60px,10vh,120px);display:grid;gap:22px}
.trust .marquee{-webkit-mask-image:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent);mask-image:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent)}
.trust__track{font-size:clamp(1.4rem,2.6vw,2.4rem);font-weight:800;letter-spacing:-.03em;gap:clamp(28px,4vw,64px);padding-right:clamp(28px,4vw,64px)}
.trust__track span{opacity:.85}

/* ==========================================================================
   PROCESS
   ========================================================================== */
.process{padding-bottom:clamp(90px,14vh,170px)}
.steps{position:relative;display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(18px,2.4vw,36px);padding-top:48px}
.steps__line{position:absolute;left:var(--gutter);right:var(--gutter);top:0;height:1px;background:var(--line)}
.steps__line i{display:block;height:100%;background:var(--sky);transform-origin:0 50%;transform:scaleX(0)}
.step{display:grid;gap:14px;align-content:start}
.step sup{font-size:clamp(3.4rem,6vw,6rem);line-height:.8;font-weight:800;letter-spacing:-.05em;top:0;color:var(--sky)}
.step h3{font-size:clamp(1.3rem,1.8vw,1.7rem);font-weight:800;letter-spacing:-.025em}
.step p{color:var(--mute);font-size:15px}

/* ==========================================================================
   FAQ
   ========================================================================== */
.faq{padding:clamp(90px,14vh,170px) 0}
.faq__grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(30px,5vw,90px)}
.faq__list{border-top:1px solid var(--line)}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;display:flex;justify-content:space-between;align-items:center;gap:20px;padding:24px 0;font-size:clamp(1.1rem,1.6vw,1.45rem);font-weight:800;letter-spacing:-.02em;cursor:pointer}
.faq summary::-webkit-details-marker{display:none}
.faq summary i{position:relative;flex:0 0 28px;height:28px;border-radius:2px;box-shadow:inset 0 0 0 1px var(--line);transition:transform .5s var(--ease),background .3s}
.faq summary i::before,.faq summary i::after{content:"";position:absolute;left:50%;top:50%;width:11px;height:1.5px;background:currentColor;transform:translate(-50%,-50%)}
.faq summary i::after{transform:translate(-50%,-50%) rotate(90deg)}
.faq details[open] summary i{transform:rotate(45deg);background:var(--blue);color:#fff}
.faq details>div{overflow:hidden}
.faq details p{color:var(--mute);padding-bottom:26px;max-width:62ch}

/* ==========================================================================
   CONTACT
   ========================================================================== */
.contact{padding:clamp(100px,16vh,190px) 0 clamp(90px,14vh,160px)}
.contact__grid{display:grid;grid-template-columns:1.1fr 1fr;gap:clamp(30px,5vw,90px);align-items:start}
.contact__title{font-size:clamp(3rem,7vw,7.4rem);line-height:.9;letter-spacing:-.055em;font-weight:800;margin-bottom:28px}
.contact__title sup{font-size:.36em}
.contact__lede{color:var(--mute);max-width:40ch;font-size:clamp(16px,1.3vw,20px);margin-bottom:28px}
.contact__direct{display:inline-block;border-bottom:1px solid currentColor;padding-bottom:4px}
.brief{display:grid;gap:26px;padding:clamp(22px,2.6vw,40px);border-radius:var(--radius);background:rgba(255,255,255,.08);box-shadow:inset 0 0 0 1px rgba(255,255,255,.2)}
.brief fieldset{border:0;margin:0;padding:0;display:grid;gap:14px}
.brief legend{margin-bottom:12px;color:rgba(255,255,255,.75)}
.pick{display:flex;flex-wrap:wrap;gap:8px}
.pick button{padding:.75em 1.1em;border-radius:10px;box-shadow:inset 0 0 0 1px rgba(255,255,255,.4);font-size:15px;transition:background .3s,color .3s,transform .3s var(--ease)}
.pick button:hover{transform:translateY(-2px)}
.pick button.on{background:#fff;color:var(--blue)}
.brief__fields{grid-template-columns:1fr 1fr}
.brief__fields legend{grid-column:1/-1}
.brief input{width:100%;padding:14px 16px;border-radius:10px;border:0;background:rgba(255,255,255,.1);color:#fff;font:400 16px var(--ff);box-shadow:inset 0 0 0 1px rgba(255,255,255,.25)}
.brief input::placeholder{color:rgba(255,255,255,.6)}
.brief input:focus{outline:none;box-shadow:inset 0 0 0 1px #fff}
.brief .btn--light::before{background:var(--ink)}
.brief .btn--light:hover{color:#fff}
.brief__preview{text-transform:none;letter-spacing:0;font-size:12px;color:rgba(255,255,255,.7);min-height:1.4em}

/* ==========================================================================
   FOOTER
   ========================================================================== */
.footer{position:relative;padding-top:clamp(80px,12vh,140px);overflow:hidden}
.footer__cols{display:grid;grid-template-columns:repeat(3,1fr);gap:30px}
.footer__cols ul{display:grid;gap:8px;margin-top:16px}
.footer__cols a{background:linear-gradient(currentColor,currentColor) 0 100%/0 1px no-repeat;transition:background-size .5s var(--ease)}
.footer__cols a:hover{background-size:100% 1px}
.footer__mark{padding:clamp(40px,8vh,90px) var(--gutter) 0;color:var(--blue)}
.footer__mark .logo path{transition:color .4s}
.footer__base{display:flex;justify-content:space-between;padding-top:18px;padding-bottom:22px;border-top:1px solid var(--line)}

/* ==========================================================================
   RESPONSIVE
   ========================================================================== */
@media (max-width:1100px){
  .nav__clock{display:none}
  .card{grid-template-columns:1fr}
  .card__viz{min-height:260px;order:-1}
  .card__title{margin-top:8px}
  .climb__pin{grid-template-columns:1fr}
  .lab__ui{grid-template-columns:1fr}
  .row{grid-template-columns:40px 1.2fr 1fr 28px}
  .row__res{display:none}
}
@media (max-width:760px){
  .nav{grid-template-columns:auto 1fr auto;gap:12px;padding-block:14px}
  .nav__status{display:none}
  .nav .btn--sm{display:none}
  .nav__logo{width:64px}
  .hero__top{padding-top:84px}
  .hero__tags{display:none}
  .hero__copy{grid-template-columns:1fr;margin-top:28px}
  .hero__title{font-size:clamp(3.1rem,15.5vw,5.2rem)}
  .hero__mark{--mw:94vw;bottom:calc(var(--mw) * -.07)}
  .hero__scroll{display:none}
  .menu__inner{grid-template-columns:1fr;align-content:end}
  .stats{grid-template-columns:1fr 1fr}
  .stat{padding:22px 14px 22px 0!important;border-right:0;border-bottom:1px solid var(--line)}
  .stat:nth-child(odd){border-right:1px solid var(--line)}
  .stat:nth-child(even){padding-left:14px!important}
  .card{min-height:0}
  .card__viz{min-height:240px}
  .chips li{white-space:normal}
  .sec-head--row{grid-template-columns:1fr}
  .row{grid-template-columns:32px 1fr 22px;gap:12px}
  .row__what{grid-column:2;grid-row:2;font-size:14px;margin-top:-6px}
  .row__arr{grid-row:1/3;grid-column:3}
  .poster{display:none}
  .steps{grid-template-columns:1fr 1fr;row-gap:40px}
  .faq__grid,.contact__grid{grid-template-columns:1fr}
  .brief__fields{grid-template-columns:1fr}
  .footer__cols{grid-template-columns:1fr 1fr}
  .footer__cols>div:last-child{grid-column:1/-1}
  .wa-badge{right:14px;bottom:14px}
  .wa-badge__core{height:48px;padding:0 13px}
  .wa-badge__core::after{content:none}
  .lab__stage{height:min(520px,70vh)}
  .serp__list li .d{display:none}
  .serp__rank{right:8px;top:-36px}
  .frames{gap:8px}.f1{width:110px}.f2{width:98px}.f3{width:80px}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;transition-duration:.001ms!important}
  .grain{display:none}
}
.poster__inner{display:flex;flex-direction:column}
.p{flex:0 0 100%}
/* WordPress admin bar */
.admin-bar .nav{top:32px}
.admin-bar .menu__inner{padding-top:150px}
@media (max-width:782px){.admin-bar .nav{top:46px}}

/* ==========================================================================
   v3 — depth: ambient gradients, glass, gradient type, cursor, pricing
   ========================================================================== */
body::before{content:"";position:fixed;inset:0;z-index:0;pointer-events:none;opacity:var(--glow-o);transition:opacity .9s var(--ease);
  background:
    radial-gradient(55vw 55vh at 8% -5%,rgba(46,87,163,.38),transparent 70%),
    radial-gradient(45vw 50vh at 100% 35%,rgba(143,182,244,.13),transparent 70%),
    radial-gradient(60vw 60vh at 40% 115%,rgba(46,87,163,.22),transparent 70%)}
main,.footer{position:relative;z-index:1}
.glow{position:fixed;left:0;top:0;z-index:0;width:620px;height:620px;border-radius:50%;pointer-events:none;opacity:0;transition:opacity .8s;
  background:radial-gradient(closest-side,rgba(143,182,244,.16),rgba(46,87,163,.08) 45%,transparent 75%)}
.glow.is-active{opacity:var(--glow-o)}
body[data-theme="paper"] .glow{background:radial-gradient(closest-side,rgba(46,87,163,.10),transparent 70%)}

/* gradient type */
.gt,.rotator span,.stat__num b,.plan__price b,.hero__sup{background:var(--grad);background-size:200% 100%;-webkit-background-clip:text;background-clip:text;color:transparent;animation:sheen 8s ease-in-out infinite}
body[data-theme="paper"] .gt{background:linear-gradient(100deg,#2e57a3,#5b8ae0 45%,#1f3f7d);-webkit-background-clip:text;background-clip:text}
body[data-theme="blue"] .gt,body[data-theme="blue"] .stat__num b{background:linear-gradient(100deg,#fff,#cfe0ff 50%,#fff);background-size:200% 100%;-webkit-background-clip:text;background-clip:text}
@keyframes sheen{0%,100%{background-position:0% 50%}50%{background-position:100% 50%}}
.hero__title{font-weight:800}
.hero__title .line:first-child{font-weight:500;letter-spacing:-.045em}
.h2{font-weight:700}
.card__title,.plan__name{font-weight:700}

/* buttons: gradient + metallic */
.btn--blue{background:var(--grad-blue);box-shadow:inset 0 1px 0 rgba(255,255,255,.28),0 14px 30px -14px rgba(46,87,163,.9)}
.btn--light{background:linear-gradient(110deg,#f3efe7 0%,#ffffff 38%,#d6deeb 100%);box-shadow:inset 0 1px 0 #fff,0 12px 26px -14px rgba(0,0,0,.6)}
.nav .btn--light{background:linear-gradient(110deg,#f3efe7 0%,#ffffff 38%,#d6deeb 100%);color:var(--ink)}
body[data-theme="paper"] .nav .btn--light{background:var(--grad-blue);color:#fff}
.btn--ghost{background:rgba(255,255,255,.04);box-shadow:inset 0 0 0 1px var(--line);-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px)}
.btn::before{background:linear-gradient(120deg,#8fb6f4,#cfe0ff)}

/* service cards: gradient surfaces + hairline gradient border */
.card{border-radius:var(--radius)}
.card::after{content:"";position:absolute;inset:0;border-radius:inherit;padding:1px;pointer-events:none;z-index:7;
  background:linear-gradient(160deg,rgba(255,255,255,.55),rgba(255,255,255,.04) 38%,rgba(143,182,244,.45) 100%);
  -webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude}
.card--paper{background:radial-gradient(120% 80% at 100% 0%,#ffffff,transparent 60%),linear-gradient(160deg,#f6f4ef,#e7e3da)}
.card--sky{background:radial-gradient(120% 80% at 0% 0%,#c6dbff,transparent 55%),linear-gradient(160deg,#9fc1f7,#6f9ae6)}
.card--blue{background:radial-gradient(110% 80% at 100% 0%,#5b8ae0,transparent 60%),linear-gradient(160deg,#2f5aab,#1c3a78)}
.card--ink{background:radial-gradient(90% 70% at 0% 0%,rgba(46,87,163,.35),transparent 60%),linear-gradient(160deg,#151925,#0b0d13);box-shadow:none}
.card__viz{background:linear-gradient(160deg,color-mix(in srgb,var(--cf) 8%,transparent),color-mix(in srgb,var(--cf) 2%,transparent));border-radius:16px}
.chips li{background:color-mix(in srgb,var(--cf) 5%,transparent)}
.card__proof sup{border-radius:6px;background:var(--grad-blue);color:#fff}

/* section glows */
.sec-head{position:relative}
.lab__stage{border-radius:var(--radius);background:radial-gradient(70% 60% at 70% 40%,rgba(46,87,163,.25),transparent 70%),repeating-linear-gradient(0deg,transparent 0 39px,rgba(255,255,255,.035) 39px 40px),repeating-linear-gradient(90deg,transparent 0 39px,rgba(255,255,255,.035) 39px 40px)}
.ad{border-radius:14px}
.serp{border-radius:var(--radius)}
.serp__rank{border-radius:14px;background:linear-gradient(160deg,#1b2131,#0b0d13)}
.brief{border-radius:var(--radius);background:linear-gradient(160deg,rgba(255,255,255,.14),rgba(255,255,255,.04));box-shadow:inset 0 1px 0 rgba(255,255,255,.35),inset 0 0 0 1px rgba(255,255,255,.18);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px)}
.pick button.on{background:linear-gradient(110deg,#ffffff,#dbe7ff);color:var(--blue)}
.p{border-radius:18px;background:radial-gradient(120% 90% at 100% 0%,var(--c2),transparent 65%),var(--c1)!important;padding-left:22px!important}
.wa-badge__core{background:linear-gradient(135deg,#2bd46a,#159447);border-radius:14px}
.faq details[open] summary i{background:var(--grad-blue)}
.faq summary i{border-radius:8px}
.seg button.on{background:linear-gradient(110deg,#f3efe7,#fff 40%,#d6deeb);color:var(--ink)}
.seg--sw button{border-radius:10px}
.steps__line i{background:linear-gradient(90deg,#2e57a3,#8fb6f4)}
.step sup{background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}

/* cursor: gradient ring + ambient light */
@property --ca{syntax:"<angle>";inherits:false;initial-value:0deg}
.cursor{mix-blend-mode:normal}
.cursor__dot{width:6px;height:6px;margin:0;border-radius:50%;background:#fff;box-shadow:0 0 0 1px rgba(11,12,16,.35),0 0 12px rgba(143,182,244,.9);transition:transform .25s var(--ease),opacity .2s}
.cursor__ring{position:fixed;left:0;top:0;margin:0;width:40px;height:40px;padding:0;border-radius:50%;background:transparent;display:grid;place-items:center;opacity:1;transform:none;
  transition:width .45s var(--ease),height .45s var(--ease),background .35s,border-radius .45s var(--ease),padding .45s var(--ease)}
.cursor__ring::before{content:"";position:absolute;inset:0;border-radius:inherit;padding:1.5px;--ca:0deg;animation:ringspin 3.2s linear infinite;
  background:conic-gradient(from var(--ca),#8fb6f4,#2e57a3,#ffffff,#8fb6f4);
  -webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude;transition:opacity .3s}
@keyframes ringspin{to{--ca:360deg}}
.cursor__label{font:700 11px/1 var(--code);letter-spacing:.06em;color:#fff;opacity:0;white-space:nowrap;transition:opacity .2s}
.cursor.is-hover .cursor__ring{width:66px;height:66px;background:rgba(143,182,244,.14);-webkit-backdrop-filter:blur(2px);backdrop-filter:blur(2px)}
.cursor.is-hover .cursor__dot{transform:scale(0)}
.cursor.is-label .cursor__ring{width:auto;height:auto;padding:11px 15px;border-radius:999px;background:var(--grad-blue);box-shadow:0 10px 30px -10px rgba(46,87,163,.9)}
.cursor.is-label .cursor__ring::before{opacity:.9}
.cursor.is-label .cursor__label{opacity:1}
.cursor.is-label .cursor__dot{transform:scale(0)}
.cursor.is-text .cursor__ring{width:4px;height:30px;border-radius:2px}
.cursor.is-text .cursor__ring::before{opacity:0}
.cursor.is-text .cursor__ring{background:#8fb6f4}
.cursor.is-text .cursor__dot{opacity:0}
.cursor.is-down .cursor__ring{width:30px;height:30px}

/* ==========================================================================
   PRICING
   ========================================================================== */
.pricing{padding-bottom:clamp(90px,14vh,170px)}
.plans{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;align-items:stretch}
.plan{--px:50%;--py:0%;position:relative;display:flex;flex-direction:column;gap:18px;padding:30px 28px 28px;border-radius:var(--radius);isolation:isolate;overflow:hidden;
  background:radial-gradient(140% 70% at var(--px) var(--py),rgba(143,182,244,.10),transparent 55%),linear-gradient(170deg,#141824,#0b0d13 70%)}
.plan::after{content:"";position:absolute;inset:0;border-radius:inherit;padding:1px;pointer-events:none;
  background:linear-gradient(170deg,rgba(255,255,255,.22),rgba(255,255,255,.04) 45%,rgba(143,182,244,.18));
  -webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude}
.plan--hot{background:radial-gradient(120% 60% at 50% -10%,rgba(91,138,224,.45),transparent 60%),radial-gradient(140% 70% at var(--px) var(--py),rgba(143,182,244,.14),transparent 55%),linear-gradient(170deg,#17203a,#0c0f18 75%);
  box-shadow:0 40px 90px -40px rgba(46,87,163,.85);transform:translateY(-10px)}
.plan--hot::after{padding:1.5px;background:linear-gradient(170deg,#8fb6f4,rgba(46,87,163,.35) 45%,#cfe0ff)}
.plan__meta{display:flex;align-items:center;justify-content:space-between;font:500 11.5px/1 var(--code);letter-spacing:.08em;text-transform:uppercase;color:var(--mute);min-height:24px}
.plan__badge{font:600 10.5px/1 var(--code);letter-spacing:.06em;padding:7px 10px;border-radius:999px;color:#0b1b3a;background:linear-gradient(100deg,#cfe0ff,#8fb6f4 55%,#e6efff);box-shadow:0 0 22px rgba(143,182,244,.5)}
.plan__name{font-family:var(--fd);font-size:clamp(1.7rem,2.2vw,2.3rem);line-height:1;letter-spacing:-.03em;margin-top:22px}
.plan__desc{color:var(--mute);font-size:15px;min-height:4.5em}
.plan__price{display:flex;align-items:baseline;gap:10px;padding:18px 0 22px;border-bottom:1px solid var(--line)}
.plan__price small{font:500 11px var(--code);text-transform:uppercase;letter-spacing:.08em;color:var(--mute)}
.plan__price b{font-family:var(--fd);font-size:clamp(2.8rem,3.6vw,3.8rem);line-height:.9;letter-spacing:-.04em;font-weight:800}
.plan__price em{font-style:normal;font:600 15px var(--ff);color:var(--mute)}
.plan__list{display:grid;gap:12px;font-size:15px;flex:1}
.plan__list li{display:flex;gap:12px;align-items:flex-start}
.plan__list li::before{content:"";flex:0 0 8px;height:8px;margin-top:.5em;border-radius:3px;background:linear-gradient(135deg,#8fb6f4,#2e57a3);box-shadow:0 0 10px rgba(143,182,244,.6)}
.plan__cta{display:flex;justify-content:space-between;align-items:center;margin-top:10px;padding:16px 20px;border-radius:14px;font-weight:700;font-size:15px;
  background:rgba(255,255,255,.04);box-shadow:inset 0 0 0 1px rgba(255,255,255,.16);transition:background .35s,box-shadow .35s,transform .35s var(--ease)}
.plan__cta i{font-style:normal;transition:transform .4s var(--ease)}
.plan__cta:hover{background:rgba(143,182,244,.12);box-shadow:inset 0 0 0 1px rgba(143,182,244,.5)}
.plan__cta:hover i{transform:translate(3px,-3px)}
.plan__cta--hot{color:var(--ink);background:linear-gradient(110deg,#f3efe7 0%,#ffffff 38%,#cfd9ea 100%);box-shadow:inset 0 1px 0 #fff,0 14px 30px -14px rgba(0,0,0,.7)}
.plan__cta--hot:hover{background:linear-gradient(110deg,#ffffff,#dbe7ff)}
.addons{margin-top:clamp(50px,8vh,90px)}
.addons__list{display:grid;grid-template-columns:repeat(4,1fr);gap:0;border-top:1px solid var(--line)}
.addons__list li{display:flex;flex-direction:column;gap:10px;padding:22px 22px 22px 0;border-right:1px solid var(--line)}
.addons__list li+li{padding-left:22px}
.addons__list li:last-child{border-right:0}
.addons__list span{color:var(--mute);font-size:15px}
.addons__list b{font-family:var(--fd);font-size:clamp(1.6rem,2.2vw,2.2rem);letter-spacing:-.03em;font-weight:800}
.addons__list em{font-style:normal;font:500 13px var(--ff);color:var(--mute);margin-left:6px;letter-spacing:0}
.plans__note{margin-top:26px;font:500 12px/1.6 var(--code);color:var(--mute);max-width:90ch}
@media (max-width:1100px){
  .plans{grid-template-columns:1fr 1fr}
  .plan--hot{transform:none}
  .addons__list{grid-template-columns:1fr 1fr}
  .addons__list li:nth-child(2){border-right:0}
  .addons__list li:nth-child(3){padding-left:0}
}
@media (max-width:760px){
  .plans{grid-template-columns:1fr}
  .plan__desc{min-height:0}
  .addons__list{grid-template-columns:1fr}
  .addons__list li{border-right:0!important;padding-left:0!important;border-bottom:1px solid var(--line)}
  .glow{display:none}
}
.seg--sw button.on{background:var(--sw)}
/* audit triggers */
.nav__audit{color:var(--fg)}
.hero__audit{display:inline-flex;align-items:center;gap:10px;margin-top:4px;font-size:14px;font-weight:600;color:var(--fg)}
.hero__audit b{font:600 10.5px/1 var(--code);letter-spacing:.06em;text-transform:uppercase;padding:6px 8px;border-radius:6px;color:#0b1b3a;background:linear-gradient(100deg,#cfe0ff,#8fb6f4 55%,#e6efff)}
.hero__audit i{font-style:normal;transition:transform .35s var(--ease)}
.hero__audit:hover{color:var(--sky)}
.hero__audit:hover i{transform:translateX(4px)}
.climb__audit,.addons__try{color:var(--accent);font-weight:700;text-decoration:underline;text-underline-offset:3px}
@media (max-width:1100px){.nav__audit{display:none}}

/* v4 — cursor always on top + visible on every surface */
.cursor{z-index:2147483647!important;isolation:isolate}
.has-cursor .g1a,.has-cursor .g1a a,.has-cursor .g1a button,.has-cursor .g1a label,.has-cursor .g1a__type,.has-cursor .g1a__x,.has-cursor .g1a__go,.has-cursor .g1a__other{cursor:none!important}
.has-cursor .g1a input,.has-cursor input,.has-cursor textarea{cursor:none!important}
/* dot never disappears; dark halo keeps it readable on light buttons */
.cursor__dot{box-shadow:0 0 0 1.5px rgba(8,9,12,.55),0 0 12px rgba(143,182,244,.9)}
.cursor.is-hover .cursor__dot{transform:scale(1.25)}
.cursor.is-hover .cursor__ring{width:58px;height:58px;background:rgba(46,87,163,.22);box-shadow:0 0 0 1px rgba(8,9,12,.35),inset 0 0 0 1px rgba(255,255,255,.35);-webkit-backdrop-filter:blur(1.5px) saturate(140%);backdrop-filter:blur(1.5px) saturate(140%)}
.cursor.is-hover .cursor__ring::before{padding:2px}
.cursor__ring::before{padding:1.75px}
.cursor__ring{box-shadow:0 0 0 1px rgba(8,9,12,.18)}
.cursor.is-label .cursor__ring{box-shadow:0 0 0 1px rgba(255,255,255,.25),0 10px 30px -10px rgba(46,87,163,.9)}
.cursor.is-label .cursor__dot{transform:scale(.8);opacity:1}
/* label pill sits beside the pointer so the dot never covers the text */
.cursor__ring{transition:width .45s var(--ease),height .45s var(--ease),background .35s,border-radius .45s var(--ease),padding .45s var(--ease),translate .45s var(--ease)!important}
.cursor.is-label .cursor__ring{translate:calc(50% + 12px) calc(50% + 12px)!important}

/* ==========================================================================
   v5 — Services dropdown + service landing pages
   ========================================================================== */
.nav__dd{position:relative}
.nav__ddbtn{display:flex;align-items:center;gap:8px;padding:.8em 1.05em;border-radius:12px;font:600 13px/1 var(--ff);color:var(--fg);box-shadow:inset 0 0 0 1px var(--line);transition:background .3s}
.nav__ddbtn i{width:7px;height:7px;border-right:1.6px solid currentColor;border-bottom:1.6px solid currentColor;transform:translateY(-2px) rotate(45deg);transition:transform .35s var(--ease)}
.nav__dd:hover .nav__ddbtn,.nav__dd.is-open .nav__ddbtn{background:rgba(143,182,244,.12)}
.nav__dd:hover .nav__ddbtn i,.nav__dd.is-open .nav__ddbtn i{transform:translateY(1px) rotate(-135deg)}
.dd{position:absolute;right:0;top:100%;padding-top:12px;width:380px;opacity:0;visibility:hidden;transform:translateY(-8px);transition:opacity .3s var(--ease),transform .4s var(--ease),visibility 0s .3s;z-index:5}
.nav__dd:hover .dd,.nav__dd.is-open .dd,.nav__dd:focus-within .dd{opacity:1;visibility:visible;transform:none;transition:opacity .3s var(--ease),transform .4s var(--ease),visibility 0s}
.dd__inner{position:relative;padding:8px;border-radius:18px;background:radial-gradient(120% 70% at 0% 0%,rgba(46,87,163,.4),transparent 60%),linear-gradient(170deg,#161b29,#0b0d13);box-shadow:0 40px 80px -30px rgba(0,0,0,.85),0 0 0 1px rgba(255,255,255,.08)}
.dd__inner::before{content:"";position:absolute;inset:0;border-radius:inherit;padding:1px;pointer-events:none;background:linear-gradient(160deg,rgba(143,182,244,.6),rgba(255,255,255,.04) 45%,rgba(143,182,244,.25));-webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude}
.dd__item{display:grid;grid-template-columns:34px 1fr 16px;align-items:center;gap:12px;padding:11px 12px;border-radius:12px;color:#f2f1ed;transition:background .25s}
.dd__item>b{display:grid;place-items:center;width:34px;height:34px;border-radius:9px;font:600 11px var(--code);color:#fff;background:linear-gradient(135deg,#5b8ae0,#2e57a3);box-shadow:inset 0 1px 0 rgba(255,255,255,.3)}
.dd__item strong{display:block;font:700 15px/1.2 var(--fd);letter-spacing:-.01em}
.dd__item small{display:block;font-size:12.5px;color:rgba(242,241,237,.6);margin-top:2px}
.dd__item>i{font-style:normal;opacity:0;transform:translateX(-6px);transition:opacity .25s,transform .35s var(--ease);color:var(--sky)}
.dd__item:hover,.dd__item:focus-visible{background:rgba(143,182,244,.1)}
.dd__item:hover>i{opacity:1;transform:none}
.dd__foot{display:flex;justify-content:space-between;margin:6px 4px 2px;padding:12px 10px 8px;border-top:1px solid rgba(255,255,255,.08);font:600 11.5px var(--code);letter-spacing:.06em;text-transform:uppercase;color:rgba(242,241,237,.7)}
.dd__foot:hover{color:#fff}
.dd__foot i{font-style:normal}
body[data-theme="paper"] .nav__ddbtn{box-shadow:inset 0 0 0 1px rgba(11,12,16,.15)}
.menu__svcs{display:grid;gap:6px;margin-bottom:6px}
.menu__svcs a{display:flex;justify-content:space-between;gap:10px;padding:10px 0;border-bottom:1px solid rgba(255,255,255,.18);font:700 17px var(--fd)}
.menu__svcs a i{font-style:normal;opacity:.7}
.menu__svcs a:hover{color:var(--ink)}
@media (max-width:1100px){.nav__dd{display:none}}

/* ---------- landing: shared ---------- */
.lp .h2{font-size:clamp(2.4rem,5.6vw,6rem)}
.lp-crumbs{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:26px;font-family:var(--code);font-weight:500;color:var(--mute)}
.lp-crumbs a:hover{color:var(--fg)}
.lp-crumbs b{color:var(--fg);font-weight:600}

/* hero */
.lp-hero{position:relative;padding:clamp(120px,18vh,170px) 0 clamp(70px,10vh,110px);overflow:hidden}
.lp-hero::before{content:"";position:absolute;right:-10%;top:-20%;width:70vw;height:90vh;pointer-events:none;background:radial-gradient(closest-side,rgba(46,87,163,.45),transparent 70%);filter:blur(10px)}
.lp-hero__grid{position:relative;display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(30px,5vw,80px);align-items:center}
.lp-hero__title{font-family:var(--fd);font-size:clamp(3rem,6.6vw,7rem);line-height:.92;letter-spacing:-.045em;font-weight:800;margin-bottom:26px}
.lp-hero__title .line{display:block;overflow:hidden;padding-bottom:.08em}
.lp-hero__title .line>span{display:inline-block}
.lp-hero__title .line:first-child{font-weight:500}
.lp-hero__lede{font-size:clamp(16px,1.25vw,20px);max-width:46ch;opacity:.85;margin-bottom:30px}
.lp-trust{display:flex;flex-wrap:wrap;gap:8px 20px;margin-top:28px;font-size:14px;color:var(--mute)}
.lp-trust li{display:flex;align-items:center;gap:8px}
.lp-trust li::before{content:"";width:14px;height:14px;border-radius:4px;background:linear-gradient(135deg,#8fb6f4,#2e57a3) center/100%;-webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 14 14'%3E%3Cpath d='M3 7.5l2.5 2.5L11 4' stroke='%23000' stroke-width='2.2' fill='none' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/contain no-repeat;mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 14 14'%3E%3Cpath d='M3 7.5l2.5 2.5L11 4' stroke='%23000' stroke-width='2.2' fill='none' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/contain no-repeat}
.lp-hero__visual{position:relative}
.lp-hero__panel{position:relative;border-radius:var(--radius);min-height:400px;display:grid;place-items:center;padding:30px;
  background:radial-gradient(120% 80% at 100% 0%,rgba(143,182,244,.18),transparent 55%),linear-gradient(160deg,#151a28,#0b0d13);box-shadow:0 60px 120px -50px rgba(46,87,163,.7)}
.lp-hero__panel::after{content:"";position:absolute;inset:0;border-radius:inherit;padding:1px;pointer-events:none;background:linear-gradient(160deg,rgba(255,255,255,.4),rgba(255,255,255,.04) 40%,rgba(143,182,244,.4));-webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude}
.lp-viz{width:100%;display:grid;place-items:center;min-height:340px}
.lp-viz.viz-ads{--cf:#fff}
.lp-viz .browser,.lp-viz .serp-mini,.lp-viz .term,.lp-viz .ads-chart{width:92%}
.lp-viz .ads-chart{height:300px}
.lp-hero__stats{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-top:14px}
.lp-hero__stats li{padding:16px 16px 14px;border-radius:16px;background:rgba(255,255,255,.04);box-shadow:inset 0 0 0 1px var(--line);display:grid;gap:6px}
.lp-hero__stats b{font:800 clamp(1.4rem,2vw,1.9rem)/1 var(--fd);letter-spacing:-.03em;background:var(--grad);background-size:200% 100%;-webkit-background-clip:text;background-clip:text;color:transparent}
.lp-hero__stats span{font-size:13px;color:var(--mute);line-height:1.35}
/* real-image creative frames */
.viz-crea-real{display:flex;align-items:flex-end;justify-content:center;gap:14px}
.lpc{position:relative;margin:0;border-radius:12px;overflow:hidden;box-shadow:0 30px 60px -30px rgba(0,0,0,.9);animation:float 6s ease-in-out infinite}
.lpc img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.lpc .lpc__p{inset:auto;left:50%;bottom:16%;height:58%;width:auto;transform:translateX(-50%);object-fit:contain}
.lpc figcaption{position:absolute;left:8px;top:8px;padding:4px 7px;border-radius:6px;background:rgba(255,255,255,.75);font:600 10px var(--code);color:#111}
.lpc--sq{width:min(200px,30%);aspect-ratio:1}
.lpc--pt{width:min(176px,27%);aspect-ratio:4/5;animation-delay:-2s}
.lpc--st{width:min(140px,22%);aspect-ratio:9/16;animation-delay:-4s}

/* strip */
.lp-strip{padding:26px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line);overflow:hidden}
.lp-strip .marquee{-webkit-mask-image:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent);mask-image:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent)}
.lp-strip .trust__track{font-size:clamp(1.2rem,2vw,1.8rem);color:var(--mute)}

/* pains */
.lp-pains{padding-bottom:clamp(80px,12vh,140px)}
.lp-pains__grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.lp-pain{position:relative;padding:30px 28px;border-radius:var(--radius);background:linear-gradient(170deg,#ffffff,#ece8e0);box-shadow:0 30px 60px -40px rgba(11,12,16,.35),inset 0 0 0 1px rgba(11,12,16,.06)}
.lp-pain__no{display:block;font:800 clamp(2.6rem,3.6vw,3.4rem)/1 var(--fd);letter-spacing:-.04em;background:linear-gradient(120deg,#2e57a3,#8fb6f4);-webkit-background-clip:text;background-clip:text;color:transparent;margin-bottom:28px}
.lp-pain h3{font:700 clamp(1.25rem,1.6vw,1.55rem)/1.15 var(--fd);letter-spacing:-.02em;margin-bottom:12px}
.lp-pain p{color:var(--mute)}

/* deliverables */
.lp-get{padding-bottom:clamp(80px,12vh,140px)}
.lp-get__grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.lp-card{position:relative;padding:28px 26px;border-radius:var(--radius);background:radial-gradient(110% 80% at 0% 0%,rgba(46,87,163,.22),transparent 60%),linear-gradient(170deg,#141824,#0b0d13);transition:transform .5s var(--ease)}
.lp-card::after{content:"";position:absolute;inset:0;border-radius:inherit;padding:1px;pointer-events:none;background:linear-gradient(160deg,rgba(255,255,255,.18),rgba(255,255,255,.03) 45%,rgba(143,182,244,.2));-webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude}
.lp-card:hover{transform:translateY(-4px)}
.lp-card__ico{display:inline-grid;place-items:center;width:40px;height:40px;border-radius:11px;margin-bottom:34px;font:600 12px var(--code);color:#fff;background:linear-gradient(135deg,#5b8ae0,#2e57a3);box-shadow:inset 0 1px 0 rgba(255,255,255,.3),0 10px 24px -10px rgba(46,87,163,.9)}
.lp-card h3{font:700 clamp(1.2rem,1.5vw,1.45rem)/1.15 var(--fd);letter-spacing:-.02em;margin-bottom:10px}
.lp-card p{color:var(--mute);font-size:15px}

/* outcomes */
.lp-out{padding-bottom:clamp(90px,14vh,160px)}
.lp-out__grid{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line)}
.lp-out__item{padding:28px 22px 0 0;border-right:1px solid var(--line)}
.lp-out__item+.lp-out__item{padding-left:22px}
.lp-out__item:last-child{border-right:0}
.lp-out__num{display:flex;flex-direction:column;gap:6px;margin-bottom:16px}
.lp-out__num b{font:800 clamp(2.6rem,4.6vw,4.8rem)/.9 var(--fd);letter-spacing:-.05em;background:linear-gradient(100deg,#fff,#cfe0ff 50%,#fff);background-size:200% 100%;-webkit-background-clip:text;background-clip:text;color:transparent;animation:sheen 8s ease-in-out infinite}
.lp-out__num em{font:600 12px var(--code);font-style:normal;letter-spacing:.06em;text-transform:uppercase;opacity:.85}
.lp-out__txt{color:var(--mute);font-size:15px;max-width:28ch}

/* cases */
.lp-cases{padding-bottom:clamp(90px,14vh,160px)}
.lp-cases__list{display:grid;gap:18px}
.lp-case{display:grid;grid-template-columns:minmax(220px,.36fr) 1fr;gap:clamp(20px,3vw,48px);padding:clamp(24px,2.6vw,38px);border-radius:var(--radius);background:linear-gradient(170deg,#fff,#efebe3);box-shadow:0 40px 80px -50px rgba(11,12,16,.4),inset 0 0 0 1px rgba(11,12,16,.06)}
.lp-case__metric{display:flex;flex-direction:column;justify-content:space-between;gap:16px;padding:24px;border-radius:18px;color:#fff;background:radial-gradient(120% 80% at 100% 0%,#5b8ae0,transparent 60%),linear-gradient(160deg,#2f5aab,#1c3a78);min-height:220px}
.lp-case__metric .mono{color:rgba(255,255,255,.75);font-family:var(--code);font-weight:500}
.lp-case__metric b{font:800 clamp(2.6rem,4.4vw,4.4rem)/.9 var(--fd);letter-spacing:-.05em;word-break:break-word}
.lp-case__metric small{font:600 12px var(--code);letter-spacing:.05em;text-transform:uppercase;color:rgba(255,255,255,.85)}
.lp-case__sector{font:800 clamp(1.5rem,2.2vw,2.2rem)/1.05 var(--fd);letter-spacing:-.03em;margin-bottom:8px}
.lp-case__tags{font-family:var(--code);font-weight:500;color:var(--mute);text-transform:none;letter-spacing:.02em;margin-bottom:22px}
.lp-case__story{display:grid;gap:16px;margin:0}
.lp-case__story div{display:grid;grid-template-columns:120px 1fr;gap:16px;padding-top:14px;border-top:1px solid rgba(11,12,16,.1)}
.lp-case__story dt{font:600 11.5px var(--code);letter-spacing:.06em;text-transform:uppercase;color:var(--mute);padding-top:3px}
.lp-case__story dd{margin:0;font-size:15.5px}
.lp-case__story .is-res dd{font-weight:600;color:#1c3a78}

/* process */
.lp-proc{padding-bottom:clamp(90px,14vh,160px)}
.lp-proc__list{--fill:0;position:relative;display:grid;gap:0;counter-reset:s}
.lp-proc__list::before{content:"";position:absolute;left:calc(var(--gutter) + 27px);top:10px;bottom:10px;width:2px;background:var(--line)}
.lp-proc__list::after{content:"";position:absolute;left:calc(var(--gutter) + 27px);top:10px;width:2px;height:calc((100% - 20px) * var(--fill));background:linear-gradient(180deg,#8fb6f4,#2e57a3)}
.lp-step{position:relative;display:grid;grid-template-columns:56px 1fr auto;gap:clamp(16px,2.4vw,36px);align-items:start;padding:22px 0;border-bottom:1px solid var(--line)}
.lp-step:last-child{border-bottom:0}
.lp-step__no{position:relative;z-index:1;display:grid;place-items:center;width:56px;height:56px;border-radius:16px;font:800 22px var(--fd);color:#fff;background:linear-gradient(135deg,#5b8ae0,#2e57a3);box-shadow:inset 0 1px 0 rgba(255,255,255,.3),0 14px 30px -14px rgba(46,87,163,.9)}
.lp-step h3{font:700 clamp(1.3rem,1.9vw,1.9rem)/1.1 var(--fd);letter-spacing:-.025em;margin:6px 0 8px}
.lp-step p{color:var(--mute);max-width:60ch}
.lp-step__time{padding:8px 12px;border-radius:10px;box-shadow:inset 0 0 0 1px var(--line);font-family:var(--code);font-weight:500;white-space:nowrap;margin-top:10px}

/* why */
.lp-why{padding-bottom:clamp(90px,14vh,160px)}
.lp-why__grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:18px;align-items:start}
.lp-why__pillars{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.lp-pillar{padding:24px 22px;border-radius:20px;background:rgba(255,255,255,.035);box-shadow:inset 0 0 0 1px var(--line)}
.lp-pillar b{display:block;font:600 11.5px var(--code);color:var(--sky);margin-bottom:22px}
.lp-pillar h3{font:700 1.2rem/1.15 var(--fd);letter-spacing:-.02em;margin-bottom:8px}
.lp-pillar p{color:var(--mute);font-size:14.5px}
.lp-compare{border-radius:var(--radius);overflow:hidden;background:linear-gradient(170deg,#141824,#0b0d13);box-shadow:inset 0 0 0 1px var(--line)}
.lp-compare table{width:100%;border-collapse:collapse;font-size:14.5px}
.lp-compare th,.lp-compare td{padding:16px 18px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top}
.lp-compare tr:last-child th,.lp-compare tr:last-child td{border-bottom:0}
.lp-compare thead th{font:600 11.5px var(--code);letter-spacing:.06em;text-transform:uppercase;color:var(--mute);padding-top:20px}
.lp-compare tbody th{font-weight:600;color:var(--fg);width:28%}
.lp-compare td{color:var(--mute)}
.lp-compare .is-us{color:#fff;font-weight:700;background:linear-gradient(180deg,rgba(46,87,163,.28),rgba(46,87,163,.16))}
.lp-compare thead .is-us{color:#fff;font:800 18px var(--fd);letter-spacing:-.02em;text-transform:none;background:linear-gradient(135deg,#5b8ae0,#2e57a3)}

/* pricing */
.lp-price{padding-bottom:clamp(90px,14vh,160px)}
.lp-price__grid{display:grid;grid-template-columns:1fr minmax(320px,440px);gap:clamp(30px,5vw,90px);align-items:center}
.lp-price .sec-head__lede{margin-top:24px}
.lp-price__extra{margin-top:30px;border-top:1px solid var(--line)}
.lp-price__extra li{display:flex;justify-content:space-between;gap:16px;padding:16px 0;border-bottom:1px solid var(--line)}
.lp-price__extra span{color:var(--mute)}
.lp-price__extra b{font:800 1.2rem var(--fd)}
.lp-price__extra a{color:var(--sky);font-weight:700}
.lp-plan{transform:none!important}

/* more */
.lp-more{padding:clamp(70px,10vh,110px) 0}
.lp-more__list{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}
.lp-more__list a{display:grid;gap:18px;height:100%;padding:22px;border-radius:18px;background:rgba(255,255,255,.035);box-shadow:inset 0 0 0 1px var(--line);transition:background .3s,transform .4s var(--ease)}
.lp-more__list a:hover{background:rgba(143,182,244,.1);transform:translateY(-3px)}
.lp-more__list .mono{font-family:var(--code);font-weight:500;color:var(--sky)}
.lp-more__list b{font:700 1.15rem/1.15 var(--fd)}
.lp-more__list i{font-style:normal;color:var(--sky)}

@media (max-width:1100px){
  .lp-hero__grid,.lp-why__grid,.lp-price__grid{grid-template-columns:1fr}
  .lp-get__grid{grid-template-columns:1fr 1fr}
  .lp-out__grid{grid-template-columns:1fr 1fr}
  .lp-out__item{border-bottom:1px solid var(--line);padding-bottom:24px}
  .lp-out__item:nth-child(2){border-right:0}
  .lp-out__item:nth-child(3){padding-left:0}
  .lp-more__list{grid-template-columns:1fr 1fr}
}
@media (max-width:760px){
  .lp-hero{padding-top:110px}
  .lp-hero__panel{min-height:300px;padding:16px}
  .lp-viz{min-height:260px}
  .lp-hero__stats{grid-template-columns:1fr 1fr 1fr;gap:8px}
  .lp-hero__stats li{padding:12px}
  .lp-hero__stats span{font-size:12px}
  .lp-pains__grid,.lp-get__grid,.lp-why__pillars{grid-template-columns:1fr}
  .lp-out__grid{grid-template-columns:1fr}
  .lp-out__item{border-right:0!important;padding-left:0!important}
  .lp-case{grid-template-columns:1fr}
  .lp-case__metric{min-height:0}
  .lp-case__story div{grid-template-columns:1fr;gap:4px}
  .lp-step{grid-template-columns:44px 1fr}
  .lp-step__no{width:44px;height:44px;font-size:18px;border-radius:12px}
  .lp-proc__list::before,.lp-proc__list::after{left:calc(var(--gutter) + 21px)}
  .lp-step__time{grid-column:2;justify-self:start;margin-top:0}
  .lp-compare{overflow-x:auto}
  .lp-compare table{min-width:560px}
  .lp-more__list{grid-template-columns:1fr}
}

/* ==========================================================================
   v6 — editorial components (process rows, tenets, vs list) + /eman portfolio
   ========================================================================== */
/* deliverable cards: plain numerals, no gradient tiles */
.lp-card__ico{display:block;width:auto;height:auto;margin-bottom:44px;background:none;box-shadow:none;border-radius:0;font:500 12px var(--code);letter-spacing:.08em;color:var(--sky)}

/* process: editorial rows */
.flow__row:first-child{border-top:1px solid var(--line)}
.flow__row{position:relative;display:grid;grid-template-columns:minmax(130px,.5fr) minmax(0,1.2fr) minmax(0,1.1fr) minmax(100px,.32fr);gap:clamp(16px,3vw,52px);align-items:baseline;padding:clamp(26px,3.4vw,48px) 0;border-bottom:1px solid var(--line)}
.flow--notime .flow__row{grid-template-columns:minmax(130px,.5fr) minmax(0,1.2fr) minmax(0,1.2fr)}
.flow__row::before{content:"";position:absolute;left:0;right:0;top:-1px;height:1px;background:linear-gradient(90deg,var(--sky),var(--blue) 60%,transparent);transform:scaleX(0);transform-origin:left;transition:transform 1.1s var(--ease)}
.flow__row.is-on::before{transform:scaleX(1)}
.flow__row>*{transition:opacity .5s var(--ease),color .5s}
.flow.has-on .flow__row:not(.is-on)>*{opacity:.32}
.flow__no{font:800 clamp(3.2rem,6.6vw,6.8rem)/.78 var(--fd);letter-spacing:-.06em;color:transparent;background:linear-gradient(0deg,rgba(242,241,237,.13),rgba(242,241,237,.13)),linear-gradient(100deg,#fff,#8fb6f4 55%,#2e57a3);background-size:100% 100%,100% 0;background-repeat:no-repeat;background-position:0 0,0 100%;-webkit-background-clip:text;background-clip:text;transition:background-size .9s var(--ease)}
.flow__row.is-on .flow__no{background-size:100% 0,100% 100%}
.flow__t{font:700 clamp(1.55rem,2.6vw,2.7rem)/1.02 var(--fd);letter-spacing:-.04em}
.flow__d{color:var(--mute);font-size:clamp(15px,1.1vw,17.5px);max-width:42ch}
.flow__time{justify-self:end;font:500 12px var(--code);letter-spacing:.1em;text-transform:uppercase;color:var(--mute);white-space:nowrap}
.flow__row.is-on .flow__time{color:var(--sky)}

/* why: tenets + versus list */
.tenets{display:grid;grid-template-columns:repeat(4,1fr);margin-bottom:clamp(70px,10vh,120px)}
.tenet{position:relative;border-top:1px solid var(--line);padding:26px clamp(18px,2.2vw,36px) 6px 0}
.tenet+.tenet{padding-left:clamp(18px,2.2vw,36px);border-left:1px solid var(--line)}
.tenet::before{content:"";position:absolute;left:0;right:0;top:-1px;height:2px;background:linear-gradient(90deg,#8fb6f4,#2e57a3);transform:scaleX(0);transform-origin:left;transition:transform .8s var(--ease)}
.tenet:hover::before{transform:scaleX(1)}
.tenet__no{display:block;font:500 12px var(--code);letter-spacing:.12em;color:var(--sky);margin-bottom:clamp(44px,7vh,90px)}
.tenet h3{font:700 clamp(1.4rem,2vw,2rem)/1.04 var(--fd);letter-spacing:-.035em;margin-bottom:14px;max-width:14ch}
.tenet p{color:var(--mute);font-size:15px;max-width:32ch}
.vs__row{display:grid;grid-template-columns:minmax(150px,.7fr) minmax(0,1.35fr) minmax(0,.85fr) minmax(0,.85fr);gap:clamp(14px,2.6vw,44px);align-items:baseline;padding:clamp(18px,2.2vw,28px) 0;border-bottom:1px solid var(--line)}
.vs--2 .vs__row{grid-template-columns:minmax(150px,.7fr) minmax(0,1.4fr) minmax(0,1fr)}
.vs__row--head{padding-top:0;border-bottom:1px solid var(--fg)}
.vs__row--head>span{font:500 11.5px var(--code);letter-spacing:.1em;text-transform:uppercase;color:var(--mute)}
.vs__row--head .vs__us{color:var(--sky)}
.vs__k{font:500 12.5px var(--code);letter-spacing:.06em;text-transform:uppercase;color:var(--mute)}
.vs__row:not(.vs__row--head) .vs__us{font:700 clamp(1.3rem,2.1vw,2.15rem)/1.08 var(--fd);letter-spacing:-.035em;color:var(--fg);background:linear-gradient(100deg,var(--fg) 40%,#8fb6f4 60%,var(--fg) 80%);background-size:300% 100%;background-position:100% 0;-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;transition:background-position 1.1s var(--ease)}
.vs__row:not(.vs__row--head):hover .vs__us{background-position:0 0}
.vs__them{color:var(--mute);font-size:15px}

/* ---------- /eman portfolio ---------- */
.ep-who{margin:-4px 0 22px;padding-left:16px;border-left:2px solid var(--sky)}
.ep-who__name{font:800 clamp(1.5rem,2.2vw,2.1rem)/1 var(--fd);letter-spacing:-.03em}
.ep-who__role{margin-top:6px;font:500 13px var(--code);letter-spacing:.04em;color:var(--sky)}
.ep-plat{display:flex;flex-wrap:wrap;gap:6px 0;margin-top:28px;font:500 12.5px var(--code);letter-spacing:.06em;text-transform:uppercase;color:var(--mute)}
.ep-plat li+li::before{content:"/";margin:0 12px;opacity:.45}
.ep-ver{display:block;min-height:0;padding:clamp(22px,2.4vw,34px)}
.ep-ver__head{display:flex;justify-content:space-between;gap:12px;font:500 11.5px var(--code);letter-spacing:.1em;text-transform:uppercase;color:var(--mute);padding-bottom:16px;border-bottom:1px solid var(--line)}
.ep-live{display:flex;align-items:center;gap:8px;color:var(--sky)}
.ep-live::before{content:"";width:7px;height:7px;border-radius:50%;background:#3ddc84;box-shadow:0 0 0 4px rgba(61,220,132,.15)}
.ep-ver__list li{display:grid;grid-template-columns:minmax(118px,.42fr) 1fr;gap:18px;align-items:baseline;padding:15px 0;border-bottom:1px solid var(--line)}
.ep-ver__list li:last-child{border-bottom:0;padding-bottom:0}
.ep-ver__list b{font:800 clamp(1.7rem,2.5vw,2.4rem)/1 var(--fd);letter-spacing:-.045em;background:var(--grad);background-size:200% 100%;-webkit-background-clip:text;background-clip:text;color:transparent}
.ep-ver__list span{font-size:14px;color:var(--mute)}

/* editorial columns (profile, skills) */
.ep-prof,.ep-skill{padding-bottom:clamp(90px,13vh,150px)}
.cols{display:grid}
.col{border-top:1px solid var(--line)}
.cols--3{grid-template-columns:repeat(3,1fr)}
.cols--5{grid-template-columns:repeat(5,1fr)}
.col{padding:24px clamp(16px,2vw,30px) 0 0}
.col+.col{padding-left:clamp(16px,2vw,30px);border-left:1px solid var(--line)}
.col__no{display:block;font:500 12px var(--code);letter-spacing:.12em;color:var(--blue);margin-bottom:clamp(30px,5vh,60px)}
.col h3{font:700 clamp(1.35rem,1.9vw,1.9rem)/1.05 var(--fd);letter-spacing:-.035em;margin-bottom:18px}
.ep-list li{padding:9px 0;border-top:1px solid var(--line);font-size:15px}
.ep-list li:first-child{border-top:0;padding-top:0}
.ep-dl div{display:grid;grid-template-columns:120px 1fr;gap:12px;padding:9px 0;border-top:1px solid var(--line);font-size:15px}
.ep-dl div:first-child{border-top:0;padding-top:0}
.ep-dl dt{font:500 12px var(--code);letter-spacing:.06em;text-transform:uppercase;color:var(--mute);padding-top:2px}
.ep-dl dd{margin:0}
.ep-tools{display:flex;flex-wrap:wrap;align-items:baseline;gap:10px 18px;margin-top:clamp(40px,6vh,70px);padding-top:22px;border-top:1px solid var(--line)}
.ep-tools p{font:500 12px var(--code);letter-spacing:.1em;text-transform:uppercase;color:var(--blue)}
.ep-tools ul{display:flex;flex-wrap:wrap;gap:6px 0;font:700 clamp(1.05rem,1.4vw,1.35rem) var(--fd);letter-spacing:-.02em}
.ep-tools li+li::before{content:"·";margin:0 12px;color:var(--mute)}

/* results */
.ep-res__grid .lp-out__num b{font-size:clamp(2.2rem,3.8vw,4rem)}
.ep-res__grid .lp-out__item:nth-child(4n){border-right:0}
.ep-res__grid .lp-out__item:nth-child(4n+1){padding-left:0}
.ep-res__grid .lp-out__item:nth-child(n+5){border-top:1px solid var(--line);margin-top:30px}

/* case studies */
.ep-cases{padding-bottom:clamp(90px,14vh,160px)}
.ep-cases__list{display:grid;gap:clamp(22px,3vw,40px)}
.ep-case{border-radius:var(--radius);overflow:hidden;background:#fff;box-shadow:0 50px 100px -60px rgba(11,12,16,.45),inset 0 0 0 1px rgba(11,12,16,.07)}
.ep-case__head{display:grid;grid-template-columns:1fr auto;gap:clamp(20px,3vw,48px);align-items:end;padding:clamp(26px,3vw,44px);color:#fff;background:radial-gradient(120% 120% at 100% 0%,#5b8ae0,transparent 55%),linear-gradient(160deg,#2f5aab,#18336b)}
.ep-case__id .mono{font:500 11.5px var(--code);letter-spacing:.08em;text-transform:uppercase;color:rgba(255,255,255,.75)}
.ep-tag{color:#fff;border-bottom:1px solid currentColor}
.ep-case__id h3{font:800 clamp(2.2rem,4.4vw,4.4rem)/.95 var(--fd);letter-spacing:-.05em;margin:12px 0 10px}
.ep-case__sub{color:rgba(255,255,255,.82);font-size:15px}
.ep-kpis{display:grid;grid-template-columns:repeat(4,auto);gap:0}
.ep-kpis li{padding:0 clamp(14px,1.6vw,26px);border-left:1px solid rgba(255,255,255,.22)}
.ep-kpis b{display:block;font:800 clamp(1.4rem,2.2vw,2.2rem)/1 var(--fd);letter-spacing:-.04em}
.ep-kpis span{display:block;margin-top:6px;font:500 11px var(--code);letter-spacing:.06em;text-transform:uppercase;color:rgba(255,255,255,.75);white-space:nowrap}
.ep-case__body{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.25fr);gap:clamp(24px,3.4vw,56px);padding:clamp(26px,3vw,44px)}
.ep-case__body--win{grid-template-columns:minmax(0,1.35fr) minmax(0,.8fr)}
.ep-case__row{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.25fr);gap:clamp(24px,3.4vw,56px);padding:0 clamp(26px,3vw,44px) clamp(26px,3vw,44px);align-items:start}
.ep-case__pad{padding:0 clamp(26px,3vw,44px) clamp(26px,3vw,44px)}
.ep-case__main{display:grid;gap:22px;align-content:start}
.ep-story{display:grid;gap:28px;align-content:start}
.ep-story__blk h4,.ep-ai h4{font:500 11.5px var(--code);letter-spacing:.1em;text-transform:uppercase;color:var(--blue);margin-bottom:10px}
.ep-story__blk.is-chal h4{color:#b4531c}
.ep-story__blk li{position:relative;padding:9px 0 9px 22px;border-top:1px solid rgba(11,12,16,.09);font-size:15px}
.ep-story__blk li::before{content:"";position:absolute;left:2px;top:18px;width:9px;height:1.5px;background:var(--blue)}
.ep-story__blk.is-chal li::before{background:#b4531c}
.ep-tablewrap{overflow-x:auto}
.ep-table{width:100%;border-collapse:collapse;font-size:14.5px}
.ep-table caption{text-align:left;font:500 11.5px var(--code);letter-spacing:.1em;text-transform:uppercase;color:var(--mute);padding-bottom:10px}
.ep-table th,.ep-table td{padding:11px 10px;border-bottom:1px solid rgba(11,12,16,.09);text-align:right;white-space:nowrap}
.ep-table th:first-child{text-align:left;padding-left:0;white-space:normal}
.ep-table thead th{font:500 11px var(--code);letter-spacing:.08em;text-transform:uppercase;color:var(--mute);border-bottom-color:rgba(11,12,16,.5)}
.ep-table tbody th{font-weight:500}
.ep-table .up,.ep-rows .up{color:#1f4f9e;font-weight:700}
.ep-ai{display:grid;gap:4px;align-content:start}
.ep-ai__big{display:grid;grid-template-columns:repeat(3,1fr);margin-bottom:10px;border-top:1px solid rgba(11,12,16,.09)}
.ep-ai__big li{padding:14px 12px 12px 0}
.ep-ai__big li+li{padding-left:12px;border-left:1px solid rgba(11,12,16,.09)}
.ep-ai__big b,.ep-mini b{display:block;font:800 clamp(1.6rem,2.4vw,2.3rem)/1 var(--fd);letter-spacing:-.045em;background:linear-gradient(120deg,#2e57a3,#5b8ae0);-webkit-background-clip:text;background-clip:text;color:transparent}
.ep-ai__big span,.ep-mini span{display:block;margin-top:6px;font-size:13px;color:var(--mute)}
.ep-rows li{display:flex;justify-content:space-between;gap:14px;padding:10px 0;border-top:1px solid rgba(11,12,16,.09);font-size:14.5px}
.ep-rows span{color:var(--mute)}
.ep-rows--line{margin-top:14px}
.ep-note{margin-top:10px;font-size:13.5px;color:var(--mute)}
.ep-mini{display:grid;grid-template-columns:repeat(2,1fr);border-top:1px solid rgba(11,12,16,.09)}
.ep-mini li{padding:14px 12px 14px 0}
.ep-mini li:nth-child(even){padding-left:14px;border-left:1px solid rgba(11,12,16,.09)}
.ep-mini--4 li:nth-child(n+3){border-top:1px solid rgba(11,12,16,.09)}
.ep-mini--4 b{font-size:clamp(1.4rem,2vw,1.9rem)}
.ep-win__badge{display:inline-block;margin-bottom:14px;padding:6px 10px;border-radius:6px;font:600 11px var(--code);letter-spacing:.08em;text-transform:uppercase;color:#fff;background:linear-gradient(135deg,#5b8ae0,#2e57a3)}
.ep-win h4{font:800 clamp(1.4rem,2.2vw,2.2rem)/1.04 var(--fd);letter-spacing:-.04em;margin-bottom:12px;max-width:22ch}
.ep-win>p{color:var(--mute);margin-bottom:20px;max-width:60ch}
.ep-impact{display:grid;grid-template-columns:auto 1fr;gap:20px;align-items:baseline;margin:0;padding:clamp(18px,2.2vw,26px) clamp(26px,3vw,44px);background:linear-gradient(90deg,#eaf0fb,#f4f2ed);border-top:1px solid rgba(11,12,16,.07);font-size:15.5px}
.ep-impact b{font:600 11.5px var(--code);letter-spacing:.1em;text-transform:uppercase;color:#1f4f9e;white-space:nowrap}
/* screenshots */
.ep-shots{display:grid;gap:16px;align-content:start}
.ep-shots--2{grid-template-columns:1fr 1fr}
.ep-shots--3{grid-template-columns:repeat(3,1fr)}
.shot{margin:0;cursor:zoom-in}
.shot>img{display:block;width:100%;height:auto;border-radius:12px;background:#f3f4f6;box-shadow:0 0 0 1px rgba(11,12,16,.1),0 24px 40px -30px rgba(11,12,16,.5);transition:transform .6s var(--ease),box-shadow .6s var(--ease)}
.shot:hover>img{transform:translateY(-3px);box-shadow:0 0 0 1px rgba(46,87,163,.4),0 34px 50px -30px rgba(11,12,16,.55)}
.shot figcaption{margin-top:9px;font:500 11.5px var(--code);letter-spacing:.04em;color:var(--mute)}
.ep-shots--dark .shot>img{box-shadow:0 0 0 1px rgba(255,255,255,.1),0 30px 50px -30px rgba(0,0,0,.9)}

/* link building */
.ep-links{padding-bottom:clamp(90px,14vh,160px)}
.ep-lstats{display:grid;grid-template-columns:1fr 1fr 1.2fr;margin-bottom:clamp(40px,6vh,70px)}
.ep-lstats li{border-top:1px solid var(--line);padding:26px clamp(16px,2vw,30px) 0 0}
.ep-lstats li+li{padding-left:clamp(16px,2vw,30px);border-left:1px solid var(--line)}
.ep-lstats b{display:block;font:800 clamp(2.8rem,5.4vw,5.6rem)/.9 var(--fd);letter-spacing:-.055em;background:var(--grad);background-size:200% 100%;-webkit-background-clip:text;background-clip:text;color:transparent;animation:sheen 8s ease-in-out infinite}
.ep-lstats b.is-txt{font-size:clamp(1.5rem,2.3vw,2.3rem);line-height:1.05;letter-spacing:-.035em}
.ep-lstats span{display:block;margin-top:14px;color:var(--mute);font-size:15px;max-width:30ch}
.ep-place{margin-top:clamp(70px,10vh,120px)}
.ep-place__head{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:baseline;gap:12px 40px;margin-bottom:22px}
.ep-place__head h3{font:800 clamp(1.8rem,3.4vw,3.2rem)/1 var(--fd);letter-spacing:-.045em}
.ep-place__head p{color:var(--mute);max-width:52ch}
.ep-place__table{overflow-x:auto;margin-bottom:34px}
.ep-place__table table{width:100%;min-width:720px;border-collapse:collapse;font-size:15px}
.ep-place__table th,.ep-place__table td{padding:18px 12px;text-align:left;border-bottom:1px solid var(--line);vertical-align:baseline}
.ep-place__table thead th{padding-top:0;font:500 11px var(--code);letter-spacing:.1em;text-transform:uppercase;color:var(--mute);border-bottom-color:var(--fg)}
.ep-place__table th:first-child,.ep-place__table td:first-child{padding-left:0}
.ep-place__table .num{text-align:right}
.ep-place__table td{color:var(--mute)}
.ep-place__table td.as{font:800 1.6rem/1 var(--fd);letter-spacing:-.04em;color:var(--fg)}
.ep-place__table tbody th a{display:block;font:700 1.25rem/1.1 var(--fd);letter-spacing:-.02em;color:var(--fg)}
.ep-place__table tbody th small{display:block;margin-top:5px;font:500 13px var(--ff);color:var(--sky);letter-spacing:0}
.ep-place__table tbody tr{transition:background .3s}
.ep-place__table tbody tr:hover{background:rgba(143,182,244,.06)}

/* contact */
.ep-reach{display:grid;align-content:end;border-top:1px solid rgba(255,255,255,.35)}
.ep-reach__btn{position:relative;display:grid;grid-template-columns:110px 1fr auto;gap:16px;align-items:baseline;padding:clamp(20px,2.6vw,30px) 0;border-bottom:1px solid rgba(255,255,255,.35);color:#fff}
.ep-reach__btn span{font:500 12px var(--code);letter-spacing:.1em;text-transform:uppercase;opacity:.8}
.ep-reach__btn b{font:800 clamp(1.25rem,2.2vw,2.1rem)/1.05 var(--fd);letter-spacing:-.035em;word-break:break-word}
.ep-reach__btn i{font-style:normal;font-size:1.4rem;transition:transform .5s var(--ease)}
.ep-reach__btn:hover i{transform:translate(4px,-4px)}
.ep-reach__btn::after{content:"";position:absolute;left:0;right:0;bottom:-1px;height:2px;background:#fff;transform:scaleX(0);transform-origin:left;transition:transform .7s var(--ease)}
.ep-reach__btn:hover::after{transform:scaleX(1)}
.ep-reach__foot{margin-top:18px;font:500 11.5px var(--code);letter-spacing:.1em;text-transform:uppercase;opacity:.75}

/* zoom overlay */
.ep-zoom{position:fixed;inset:0;z-index:400;display:grid;place-items:center;padding:clamp(16px,4vw,60px);background:rgba(8,9,12,.9);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px)}
.ep-zoom[hidden]{display:none}
.ep-zoom figure{margin:0;max-width:min(1500px,100%);display:grid;gap:12px}
.ep-zoom img{max-width:100%;max-height:82vh;width:auto;height:auto;margin:0 auto;border-radius:12px;box-shadow:0 40px 100px -30px rgba(0,0,0,.9)}
.ep-zoom figcaption{text-align:center;color:rgba(255,255,255,.7);font:500 12px var(--code);letter-spacing:.06em}
.ep-zoom__x{position:absolute;top:clamp(14px,2vw,26px);right:clamp(14px,2vw,26px);width:48px;height:48px;border-radius:50%;font:300 30px/1 var(--ff);color:#fff;box-shadow:inset 0 0 0 1px rgba(255,255,255,.3)}

@media (max-width:1100px){
  .tenets{grid-template-columns:1fr 1fr}
  .tenet:nth-child(3){padding-left:0;border-left:0}
  .tenet:nth-child(n+3){margin-top:20px}
  .flow__row{grid-template-columns:minmax(100px,.4fr) minmax(0,1fr) minmax(0,1fr)}
  .flow__time{grid-column:2;justify-self:start}
  .cols--5{grid-template-columns:repeat(3,1fr)}
  .cols--5 .col:nth-child(4){padding-left:0;border-left:0}
  .cols--5 .col:nth-child(n+4){margin-top:24px}
  .ep-case__head,.ep-case__body,.ep-case__body--win,.ep-case__row{grid-template-columns:1fr}
  .ep-kpis li:first-child{padding-left:0;border-left:0}
  .ep-res__grid .lp-out__item:nth-child(n){border-top:0;margin-top:0}
  .ep-res__grid .lp-out__item:nth-child(odd){padding-left:0}
}
@media (max-width:760px){
  .tenets,.cols--3,.cols--5,.ep-lstats{grid-template-columns:1fr}
  .tenet,.tenet+.tenet,.col,.col+.col,.ep-lstats li,.ep-lstats li+li{padding-left:0;border-left:0}
  .tenet+.tenet,.col+.col,.ep-lstats li+li{margin-top:22px}
  .tenet__no,.col__no{margin-bottom:18px}
  .flow__row,.flow--notime .flow__row{grid-template-columns:68px 1fr;gap:6px 18px}
  .flow__no{font-size:2.8rem;grid-row:span 3}
  .flow__t,.flow__d,.flow__time{grid-column:2}
  .flow__time{margin-top:6px}
  .vs__row,.vs--2 .vs__row{grid-template-columns:1fr;gap:6px}
  .vs__row--head{display:none}
  .vs__them::before{content:attr(data-l) " · ";font:500 11px var(--code);letter-spacing:.06em;text-transform:uppercase}
  .ep-ver__list li{grid-template-columns:96px 1fr}
  .ep-kpis{grid-template-columns:1fr 1fr;gap:18px 0}
  .ep-kpis li:nth-child(odd){padding-left:0;border-left:0}
  .ep-shots--2,.ep-shots--3{grid-template-columns:1fr}
  .ep-ai__big{grid-template-columns:1fr 1fr 1fr}
  .ep-impact{grid-template-columns:1fr;gap:6px}
  .ep-reach__btn{grid-template-columns:1fr auto}
  .ep-reach__btn span{grid-column:1/-1}
}

/* v7 — neater header (logo + actions only) and 4-column footer */
.nav{grid-template-columns:auto 1fr}
.nav__actions{grid-column:2}
.footer__cols{grid-template-columns:repeat(4,1fr);gap:clamp(24px,3vw,48px)}
.footer__cols li{max-width:30ch}
@media (max-width:1100px){.nav{grid-template-columns:auto 1fr}}
@media (max-width:760px){.footer__cols{grid-template-columns:1fr 1fr;row-gap:40px}.footer__cols>div:last-child{grid-column:auto}}

/* v8 — phone performance: no continuous repaints, no live blur behind fixed/scrolling layers */
@media (hover:none),(max-width:1100px){
  .gt,.rotator span,.stat__num b,.plan__price b,.hero__sup,.lp-out__num b,.ep-lstats b{animation:none}
  .frame{animation:none}
  .nav::after{-webkit-backdrop-filter:none;backdrop-filter:none;background:color-mix(in srgb,var(--bg) 96%,transparent)}
  .btn--ghost,.brief,.lp-pain,.lp-card{-webkit-backdrop-filter:none;backdrop-filter:none}
  .lp-hero::before{filter:none}
  body,.nav::after{transition:none}
}

/* v9 — smooth preloader: strokes hidden before JS, layers pre-promoted, steady counter */
.loader__mark path{stroke-dasharray:1;stroke-dashoffset:1}
.loader,.loader__panel{will-change:transform}
.loader__count{font-variant-numeric:tabular-nums}
.anim-off,.anim-off *{animation-play-state:paused!important}